(BIDU) Baidu - Overview
Sector: Communication Services | Industry: Internet Content & Information | Exchange: NASDAQ (USA) | Market Cap: 46.856m USD | Total Return: 52% in 12m
Avg Turnover: 318M
EPS Trend: -74.3%
Qual. Beats: 0
Rev. Trend: 9.0%
Qual. Beats: 0
Warnings
P/E ratio 80.1
Below Avwap Earnings
Tailwinds
No distinct edge detected
Baidu, Inc. is a leading Chinese technology company operating through two primary segments: Baidu General Business and iQIYI. The General Business segment encompasses a mobile ecosystem centered on search and feed services, AI cloud infrastructure, and intelligent driving initiatives, including the Apollo Go autonomous ride-hailing platform. The iQIYI segment functions as a major provider of professionally produced online video content and streaming services.
The company has increasingly pivoted toward artificial intelligence, integrating its ERNIE Bot conversational assistant across its product suite and developing proprietary AI chips. As a dominant player in the Interactive Media & Services sector, Baidu relies heavily on online marketing revenue, a business model where search engine market share directly correlates with advertising pricing power. To better understand these competitive dynamics, you may wish to explore the detailed valuation metrics available on ValueRay.
Baidu maintains an extensive portfolio of knowledge-sharing platforms, such as Baidu Wiki and Baidu Knows, which serve to aggregate user-generated content and drive ecosystem engagement. Headquartered in Beijing, the firm remains a central infrastructure provider for Chinas digital economy, spanning mobile mapping, smart assistants, and cloud-based enterprise solutions.
- Generative AI and ERNIE Bot monetization drive high-margin cloud revenue growth
- Core advertising revenue remains sensitive to Chinese macroeconomic recovery and consumer sentiment
- Expansion of Apollo Go autonomous ride-hailing fleet signals long-term autonomous driving leadership
- Regulatory oversight of Chinese internet platforms impacts operational flexibility and valuation multiples
- Content production costs and subscriber growth at iQIYI influence consolidated net margins
| Net Income: 5.59b TTM > 0 and > 6% of Revenue |
| FCF/TA: -0.03 > 0.02 and ΔFCF/TA -6.54 > 1.0 |
| NWC/Revenue: 50.85% < 20% (prev 66.03%; Δ -15.17% < -1%) |
| CFO/TA -0.01 > 3% & CFO -3.01b > Net Income 5.59b |
| Net Debt (-10.6b) to EBITDA (31.7b): -0.34 < 3 |
| Current Ratio: 1.76 > 1.5 & < 3 |
| Outstanding Shares: last quarter (344.8m) vs 12m ago -0.90% < -2% |
| Gross Margin: 43.88% > 18% (prev 0.50%; Δ 4.34k% > 0.5%) |
| Asset Turnover: 29.44% > 50% (prev 31.12%; Δ -1.68% > 0%) |
| Interest Coverage Ratio: 8.51 > 6 (EBITDA TTM 31.7b / Interest Expense TTM 2.71b) |
| A: 0.15 (Total Current Assets 152b - Total Current Liabilities 86.3b) / Total Assets 449b |
| B: 0.40 (Retained Earnings 178b / Total Assets 449b) |
| C: 0.05 (EBIT TTM 23.0b / Avg Total Assets 438b) |
| D: 2.79 (Book Value of Equity 444b / Total Liabilities 159b) |
| Altman-Z'' = 5.53 = AAA |
| DSRI: 1.30 (Receivables 13.7b/10.9b, Revenue 129b/133b) |
| GMI: 1.15 (GM 43.88% / 50.35%) |
| AQI: 1.15 (AQ_t 0.58 / AQ_t-1 0.51) |
| SGI: 0.97 (Revenue 129b / 133b) |
| TATA: 0.02 (NI 5.59b - CFO -3.01b) / TA 449b) |
| Beneish M = -2.56 (Cap -4..+1) = A |
As of May 23, 2026, the stock is trading at USD 127.79 with a total of 3,534,821 shares traded.
Over the past week, the price has changed by -5.57%,
over one month by +3.65%,
over three months by -4.59% and
over the past year by +52.00%.
Baidu has received a consensus analysts rating of 4.06. Therefore, it is recommended to buy BIDU.
- StrongBuy: 17
- Buy: 3
- Hold: 12
- Sell: 0
- StrongSell: 1
| Analysts Target Price | 176.5 | 38.1% |
P/E Trailing = 80.064
P/E Forward = 23.3645
P/S = 0.3641
P/B = 1.2274
P/EG = 0.8014
Revenue TTM = 129b CNY
EBIT TTM = 23.0b CNY
EBITDA TTM = 31.7b CNY
Long Term Debt = 61.1b CNY (from longTermDebt, last quarter)
Short Term Debt = 31.9b CNY (from shortTermDebt, last quarter)
Debt = 105b CNY (from shortLongTermDebtTotal, last quarter) + Leases 7.57b
Net Debt = -10.6b CNY (calculated: Debt 105b - CCE 115b)
Enterprise Value = 308b CNY (319b + Debt 105b - CCE 115b)
Interest Coverage Ratio = 8.51 (Ebit TTM 23.0b / Interest Expense TTM 2.71b)
EV/FCF = -19.70x (Enterprise Value 308b / FCF TTM -15.6b)
FCF Yield = -5.08% (FCF TTM -15.6b / Enterprise Value 308b)
FCF Margin = -12.11% (FCF TTM -15.6b / Revenue TTM 129b)
Net Margin = 4.33% (Net Income TTM 5.59b / Revenue TTM 129b)
Gross Margin = 43.88% ((Revenue TTM 129b - Cost of Revenue TTM 72.4b) / Revenue TTM)
Gross Margin QoQ = 44.18% (prev 41.25%)
Tobins Q-Ratio = 0.69 (Enterprise Value 308b / Total Assets 449b)
Interest Expense / Debt = 2.59% (Interest Expense 2.71b / Debt 105b)
Taxrate = 37.75% (1.03b / 2.73b)
NOPAT = 14.3b (EBIT 23.0b * (1 - 37.75%))
Current Ratio = 1.76 (Total Current Assets 152b / Total Current Liabilities 86.3b)
Debt / Equity = 0.39 (Debt 105b / totalStockholderEquity, last quarter 266b)
Debt / EBITDA = -0.34 (Net Debt -10.6b / EBITDA 31.7b)
Debt / FCF = 0.68 (negative FCF - burning cash) (Net Debt -10.6b / FCF TTM -15.6b)
Total Stockholder Equity = 269b (last 4 quarters mean from totalStockholderEquity)
RoA = 1.27% (Net Income 5.59b / Total Assets 449b)
RoE = 2.08% (Net Income TTM 5.59b / Total Stockholder Equity 269b)
RoCE = 6.98% (EBIT 23.0b / Capital Employed (Equity 269b + L.T.Debt 61.1b))
RoIC = 3.63% (NOPAT 14.3b / Invested Capital 395b)
WACC = 8.28% (E(319b)/V(423b) * Re(10.47%) + D(105b)/V(423b) * Rd(2.59%) * (1-Tc(0.38)))
Discount Rate = 10.47% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: -88.66 | Cagr: -1.14%
[DCF] Fair Price = unknown (Cash Flow -15.6b)
EPS Correlation: -74.30 | EPS CAGR: -13.79% | SUE: -0.02 | # QB: 0
Revenue Correlation: 9.04 | Revenue CAGR: 0.20% | SUE: -0.00 | # QB: 0
EPS current Quarter (2026-06-30): EPS=12.49 | Chg30d=-6.74% | Revisions=-20% | Analysts=7
EPS next Quarter (2026-09-30): EPS=12.37 | Chg30d=-7.02% | Revisions=+0% | Analysts=6
EPS current Year (2026-12-31): EPS=49.22 | Chg30d=-10.00% | Revisions=-50% | GrowthEPS=-7.8% | GrowthRev=+2.8%
EPS next Year (2027-12-31): EPS=62.43 | Chg30d=-2.32% | Revisions=-43% | GrowthEPS=+26.8% | GrowthRev=+7.4%
[Analyst] Revisions Ratio: -50%