BIDU Stock Analysis: Baidu | NASDAQ
Internet Content & Information | NASDAQ, USA | Market Cap: 29.048m USD | 12M Return: -33.7% | US0567521085 | Charts, Fundamentals & Technical Analysis
Avg Turnover: 199M
EPS Trend: -83.1%
Qual. Beats: 0
Rev. Trend: -84.7%
Qual. Beats: 0
Warnings
Tailwinds
No distinct edge detected
Seasonality 11.7 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
Baidu, Inc. (NASDAQ: BIDU) is a Beijing-headquartered Chinese internet company founded in 2000 that operates through two main segments: Baidu General Business and iQIYI. The General Business segment anchors a mobile ecosystem centered on the Baidu App and includes search, feed-based content, short-video platform Haokan, knowledge products (Baidu Wiki, Baidu Knows, Baidu Experience, Baidu Post), the ERNIE Bot conversational AI assistant, DuerOS smart assistant, Baidu Maps, AI chips, and the Apollo Go autonomous ride-hailing service. The iQIYI segment produces and distributes professionally produced online video entertainment, along with related services such as online games and comics.
As a member of the GICS Communication Services sector under Interactive Media & Services, Baidus business model combines search-driven online marketing revenue with newer monetization streams in AI cloud, autonomous driving, and subscription-based streaming-iQIYI is commonly viewed as Chinas counterpart to global subscription video platforms. The company listed on NASDAQ in August 2005 and is classified as a large-cap stock.
- ERNIE Bot AI monetization accelerates cloud and advertising revenue
- Apollo Go autonomous ride-hailing expands across major Chinese cities
- Online marketing revenue pressured by ByteDance and Tencent competition
| Net Income: -3.69b TTM > 0 and > 6% of Revenue |
| FCF/TA: -0.03 > 0.02 and ΔFCF/TA 0.05 > 1.0 |
| NWC/Revenue: 92.98% < 20% (prev 54.27%; Δ 38.71% < -1%) |
| CFO/TA 0.02 > 3% & CFO 9.97b > Net Income -3.69b |
| Net Debt (-44.5b) to EBITDA (7.01b): -6.35 < 3 |
| Current Ratio: 2.33 > 1.5 & < 3 |
| Outstanding Shares: last quarter (344.4m) vs 12m ago 0.92% < -2% |
| Gross Margin: 40.87% > 18% (prev 47.11%; Δ -6.24% > 0.5%) |
| Asset Turnover: 27.64% > 50% (prev 29.48%; Δ -1.85% > 0%) |
| Interest Coverage Ratio: -0.66 > 6 (EBIT TTM -1.67b / Interest Expense TTM 2.52b) |
| A: 0.25 (Total Current Assets 207b - Total Current Liabilities 89.1b) / Total Assets 470b |
| B: 0.38 (Retained Earnings 178b / Total Assets 470b) |
| C: -0.00 (EBIT TTM -1.67b / Avg Total Assets 460b) |
| D: 1.55 (Book Value of Equity 272b / Total Liabilities 175b) |
| Altman-Z'' = 4.49 = AA |
| DSRI: 1.20 (Receivables 14.2b/12.3b, Revenue 127b/133b) |
| GMI: 1.15 (GM 47.11% / 40.87%) |
| AQI: 0.83 (AQ_t 0.46 / AQ_t-1 0.56) |
| SGI: 0.96 (Revenue 127b / 133b) |
| TATA: -0.03 (NI -3.69b - CFO 9.97b) / TA 470b) |
| Beneish M = -2.86 (Cap -4..+1) = A |
As of October 18, 2026, the stock is trading at USD 80.14 with a total of 2,963,548 shares traded. Over the past week, the price has changed by -6.08%, over one month by -9.50%, over three months by -28.97% and over the past year by -33.71%.
Current recommended Stop Loss: 77.20 (which is 3.7% or 1.3 ATR below the current price).
Baidu has received a consensus analysts rating of 4.35. Therefore, it is recommended to buy BIDU.
- StrongBuy: 19
- Buy: 6
- Hold: 5
- Sell: 0
- StrongSell: 1
| Analysts Target Price | 145.4 | 81.5% |
Market Cap CNY = 194b (29.0b USD * 6.6861 USD.CNY)
P/E Forward = 19.1939
P/S = 0.2282
P/B = 0.7765
P/EG = 0.8185
Revenue TTM = 127b CNY
EBIT TTM = -1.67b CNY
EBITDA TTM = 7.01b CNY
Long Term Debt = 73.5b CNY (from longTermDebt, last quarter)
Short Term Debt = 34.0b CNY (from shortTermDebt, last quarter)
Debt = 122b CNY (from shortLongTermDebtTotal, last quarter) + Leases 9.04b
Net Debt = -44.5b CNY (calculated: Debt 122b - CCE 166b)
Enterprise Value = 150b CNY (194b + Debt 122b - CCE 166b)
Interest Coverage Ratio = -0.66 (Ebit TTM -1.67b / Interest Expense TTM 2.52b)
EV/FCF = -11.29x (Enterprise Value 150b / FCF TTM -13.3b)
FCF Yield = -8.86% (FCF TTM -13.3b / Enterprise Value 150b)
FCF Margin = -10.42% (FCF TTM -13.3b / Revenue TTM 127b)
Net Margin = -2.90% (Net Income TTM -3.69b / Revenue TTM 127b)
Gross Margin = 40.87% ((Revenue TTM 127b - Cost of Revenue TTM 75.2b) / Revenue TTM)
Gross Margin QoQ = 39.03% (prev 38.93%)
Tobins Q-Ratio = 0.32 (Enterprise Value 150b / Total Assets 470b)
Interest Expense / Debt = 2.07% (Interest Expense 2.52b / Debt 122b)
Taxrate = 31.17% (997.2m / 3.20b)
NOPAT = -1.15b (EBIT -1.67b * (1 - 31.17%)) [loss with tax shield]
Current Ratio = 2.33 (Total Current Assets 207b / Total Current Liabilities 89.1b)
Debt / Equity = 0.45 (Debt 122b / totalStockholderEquity, last quarter 272b)
Debt / EBITDA = -6.35 (Net Debt -44.5b / EBITDA 7.01b)
Debt / FCF = 3.36 (negative FCF - burning cash) (Net Debt -44.5b / FCF TTM -13.3b)
Total Stockholder Equity = 210b (last 4 quarters mean from totalStockholderEquity)
RoA = -0.80% (Net Income -3.69b / Total Assets 470b)
RoE = -1.75% (Net Income TTM -3.69b / Total Stockholder Equity 210b)
RoCE = -0.59% (EBIT -1.67b / Capital Employed (Equity 210b + L.T.Debt 73.5b))
RoIC = -0.28% (negative operating profit) (NOPAT -1.15b / Invested Capital 409b)
WACC = 7.24% (E(194b)/V(316b) * Re(10.89%) + D(122b)/V(316b) * Rd(2.07%) * (1-Tc(0.31)))
Discount Rate = 10.89% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: -72.72 | Cagr: -0.97%
[DCF] Fair Price = unknown (Cash Flow -13.3b)
EPS Correlation: -83.06 | EPS CAGR: -29.64% | SUE: -0.09 | # QB: 0
Revenue Correlation: -84.65 | Revenue CAGR: -1.89% | SUE: -0.07 | # QB: 0
EPS current Quarter (2026-09-30): EPS=8.20 | Chg30d=+0.00% | Revisions=-75% | Analysts=13
EPS current Year (2026-12-31): EPS=39.68 | Chg30d=-0.67% | Revisions=-86% | GrowthEPS=-25.7% | GrowthRev=-1.5%
EPS next Year (2027-12-31): EPS=50.32 | Chg30d=-5.51% | Revisions=-85% | GrowthEPS=+26.8% | GrowthRev=+6.2%
[Analyst] Revisions Ratio: -94% (up=0, down=44)