(BKNG) Booking Holdings - Ratings and Ratios
Booking.Com, Agoda, Kayak, Opentable, Priceline
BKNG EPS (Earnings per Share)
BKNG Revenue
Description: BKNG Booking Holdings September 24, 2025
Booking Holdings Inc. (NASDAQ:BKNG) operates a portfolio of leading online travel brands-including Booking.com, Priceline, Agoda, KAYAK, and OpenTable-that enable consumers to book accommodations, flights, rental cars, cruises, activities, and restaurant reservations, while also providing distribution, advertising, and insurance services to travel-service providers.
Founded in 1997 and rebranded from The Priceline Group in 2018, the company is headquartered in Norwalk, Connecticut, and generates the bulk of its revenue from the United States, the Netherlands, and a broad international footprint.
Key performance indicators from FY 2023 show $18.7 billion in revenue, $124 billion in net bookings, and an adjusted EBITDA margin of roughly 23%, reflecting the high-margin, asset-light nature of its platform business (gross margins consistently near 90%).
Growth is being driven by a rebound in discretionary travel spending post-pandemic, especially in the Asia-Pacific region where Agoda’s market share is expanding, and by continued consumer shift toward meta-search tools like KAYAK that capture price-sensitive demand.
Macro-level drivers include global GDP growth, consumer confidence, and the elasticity of travel spend to interest-rate movements; a slowdown in these areas could materially affect booking volumes.
For a deeper, data-driven valuation framework, you might explore the detailed metrics on ValueRay.
BKNG Stock Overview
| Market Cap in USD | 166,786m | 
| Sub-Industry | Hotels, Resorts & Cruise Lines | 
| IPO / Inception | 1999-03-30 | 
BKNG Stock Ratings
| Growth Rating | 81.1% | 
| Fundamental | 73.4% | 
| Dividend Rating | 34.5% | 
| Return 12m vs S&P 500 | -3.38% | 
| Analyst Rating | 4.23 of 5 | 
BKNG Dividends
| Dividend Yield 12m | 0.74% | 
| Yield on Cost 5y | 2.37% | 
| Annual Growth 5y | 0.00% | 
| Payout Consistency | 100.0% | 
| Payout Ratio | 18.3% | 
BKNG Growth Ratios
| Growth Correlation 3m | -67.8% | 
| Growth Correlation 12m | 62.5% | 
| Growth Correlation 5y | 86.8% | 
| CAGR 5y | 41.78% | 
| CAGR/Max DD 3y (Calmar Ratio) | 1.96 | 
| CAGR/Mean DD 3y (Pain Ratio) | 8.83 | 
| Sharpe Ratio 12m | 0.53 | 
| Alpha | -5.79 | 
| Beta | 1.351 | 
| Volatility | 28.94% | 
| Current Volume | 325.5k | 
| Average Volume 20d | 275k | 
| Stop Loss | 4902.8 (-3.5%) | 
| Signal | -0.56 | 
Piotroski VR‑10 (Strict, 0-10) 7.0
| Net Income (4.81b TTM) > 0 and > 6% of Revenue (6% = 1.50b TTM) | 
| FCFTA 0.30 (>2.0%) and ΔFCFTA 3.81pp (YES ≥ +1.0pp, WARN ≥ +0.5pp) | 
| NWC/Revenue 18.49% (prev 13.78%; Δ 4.71pp) (YES ≤20% & Δ≤-1pp; WARN ≤25% & Δ≤0 oder ≤40% & Δ≤-3pp) | 
| CFO/TA 0.31 (>3.0%) and CFO 9.58b > Net Income 4.81b (YES >=105%, WARN >=100%) | 
| Net Debt (1.39b) to EBITDA (8.58b) ratio: 0.16 <= 3.0 (WARN <= 3.5) | 
| Current Ratio 1.25 (target 1.5–3.0; WARN 1.2–<1.5 or >3.0–5.0; CFO/TA gate active) | 
| Outstanding Shares last Quarter (32.6m) change vs 12m ago -4.81% (target <= -2.0% for YES) | 
| Gross Margin 96.92% (prev 97.04%; Δ -0.12pp) >=18% & Δ>=+0.5pp (WARN >=15% & Δ>=0) | 
| Asset Turnover 84.51% (prev 78.48%; Δ 6.03pp) >=50% & Δ>=+2pp (WARN >=35% & Δ>=0) | 
| Interest Coverage Ratio 4.16 (EBITDA TTM 8.58b / Interest Expense TTM 1.88b) >= 6 (WARN >= 3) | 
Altman Z'' 7.74
| (A) 0.15 = (Total Current Assets 23.26b - Total Current Liabilities 18.64b) / Total Assets 30.68b | 
| (B) 1.21 = Retained Earnings (Balance) 37.12b / Total Assets 30.68b | 
| warn (B) unusual magnitude: 1.21 — check mapping/units | 
| (C) 0.26 = EBIT TTM 7.81b / Avg Total Assets 29.61b | 
| (D) 0.99 = Book Value of Equity 36.82b / Total Liabilities 37.34b | 
| Total Rating: 7.74 = (6.56 * A) + (3.26 * B) + (6.72 * C) + (1.05 * D) | 
ValueRay F-Score (Strict, 0-100) 73.39
| 1. Piotroski 7.0pt = 2.0 | 
| 2. FCF Yield 5.49% = 2.75 | 
| 3. FCF Margin 36.92% = 7.50 | 
| 4. Debt/Equity -2.85 = -2.50 | 
| 5. Debt/Ebitda 0.16 = 2.48 | 
| 6. ROIC - WACC (= 44.01)% = 12.50 | 
| 7. RoE -94.18% = -2.50 | 
| 8. Rev. Trend 34.90% = 2.62 | 
| 9. EPS Trend -28.99% = -1.45 | 
What is the price of BKNG shares?
Over the past week, the price has changed by -0.26%, over one month by -6.87%, over three months by -9.33% and over the past year by +14.62%.
Is Booking Holdings a good stock to buy?
Based on momentum, paid dividends and discounted-cash-flow analyses, the fair value of BKNG is around 5618.11 USD . This means that BKNG is currently undervalued and has a potential upside of +10.59% (Margin of Safety).
Is BKNG a buy, sell or hold?
- Strong Buy: 21
- Buy: 6
- Hold: 12
- Sell: 0
- Strong Sell: 0
What are the forecasts/targets for the BKNG price?
| Issuer | Target | Up/Down from current | 
|---|---|---|
| Wallstreet Target Price | 6127.4 | 20.6% | 
| Analysts Target Price | 6127.4 | 20.6% | 
| ValueRay Target Price | 6351.3 | 25% | 
BKNG Fundamental Data Overview October 27, 2025
P/E Trailing = 35.8418
P/E Forward = 21.3675
P/S = 6.6648
P/B = 34.9536
P/EG = 1.1551
Beta = 1.351
Revenue TTM = 25.02b USD
EBIT TTM = 7.81b USD
EBITDA TTM = 8.58b USD
Long Term Debt = 17.47b USD (from longTermDebt, last quarter)
Short Term Debt = 999.0m USD (from shortTermDebt, last quarter)
Debt = 18.99b USD (from shortLongTermDebtTotal, last quarter)
Net Debt = 1.39b USD (from netDebt column, last quarter)
Enterprise Value = 168.18b USD (166.79b + Debt 18.99b - CCE 17.59b)
Interest Coverage Ratio = 4.16 (Ebit TTM 7.81b / Interest Expense TTM 1.88b)
FCF Yield = 5.49% (FCF TTM 9.24b / Enterprise Value 168.18b)
FCF Margin = 36.92% (FCF TTM 9.24b / Revenue TTM 25.02b)
Net Margin = 19.23% (Net Income TTM 4.81b / Revenue TTM 25.02b)
Gross Margin = 96.92% ((Revenue TTM 25.02b - Cost of Revenue TTM 771.0m) / Revenue TTM)
Gross Margin QoQ = 97.15% (prev 96.14%)
Tobins Q-Ratio = 5.48 (Enterprise Value 168.18b / Total Assets 30.68b)
Interest Expense / Debt = 2.20% (Interest Expense 418.0m / Debt 18.99b)
Taxrate = 18.93% (209.0m / 1.10b)
NOPAT = 6.33b (EBIT 7.81b * (1 - 18.93%))
Current Ratio = 1.25 (Total Current Assets 23.26b / Total Current Liabilities 18.64b)
Debt / Equity = -2.85 (negative equity) (Debt 18.99b / totalStockholderEquity, last quarter -6.66b)
Debt / EBITDA = 0.16 (Net Debt 1.39b / EBITDA 8.58b)
Debt / FCF = 0.15 (Net Debt 1.39b / FCF TTM 9.24b)
Total Stockholder Equity = -5.11b (last 4 quarters mean from totalStockholderEquity)
RoA = 15.69% (Net Income 4.81b / Total Assets 30.68b)
RoE = -94.18% (negative equity) (Net Income TTM 4.81b / Total Stockholder Equity -5.11b)
RoCE = 63.19% (EBIT 7.81b / Capital Employed (Equity -5.11b + L.T.Debt 17.47b))
RoIC = 54.06% (NOPAT 6.33b / Invested Capital 11.72b)
WACC = 10.05% (E(166.79b)/V(185.78b) * Re(10.99%) + D(18.99b)/V(185.78b) * Rd(2.20%) * (1-Tc(0.19)))
Discount Rate = 10.99% (= CAPM, Blume Beta Adj.)
Shares Correlation 3-Years: -100.0 | Cagr: -3.77%
[DCF Debug] Terminal Value 71.72% ; FCFE base≈8.55b ; Y1≈10.13b ; Y5≈15.76b
Fair Price DCF = 5190 (DCF Value 168.21b / Shares Outstanding 32.4m; 5y FCF grow 19.75% → 3.0% )
EPS Correlation: -28.99 | EPS CAGR: -53.28% | SUE: -4.0 | # QB: 0
Revenue Correlation: 34.90 | Revenue CAGR: 4.32% | SUE: 1.71 | # QB: 4
Additional Sources for BKNG Stock
Tweets: X | Stocktwits
Fund Manager Positions: Dataroma | Stockcircle