(BKNG) Booking Holdings - Ratings and Ratios

Exchange: NASDAQ • Country: United States • Currency: USD • Type: Common Stock • ISIN: US09857L1089

Accommodation Reservations, Flight Bookings, Car Rentals, Restaurant Reservations, Travel Meta-Search

Dividends

Dividend Yield 0.96%
Yield on Cost 5y 2.36%
Yield CAGR 5y 0.00%
Payout Consistency 100.0%
Payout Ratio 17.4%
Risk via 10d forecast
Volatility 26.4%
Value at Risk 5%th 42.7%
Relative Tail Risk -1.72%
Reward TTM
Sharpe Ratio -0.20
Alpha -18.45
CAGR/Max DD 1.60
Character TTM
Hurst Exponent 0.353
Beta 0.963
Beta Downside 0.959
Drawdowns 3y
Max DD 21.28%
Mean DD 5.10%
Median DD 3.87%

Description: BKNG Booking Holdings December 01, 2025

Booking Holdings Inc. (NASDAQ:BKNG) operates a portfolio of travel-focused digital platforms-including Booking.com, Priceline, Agoda, KAYAK, and OpenTable-that enable consumers and partners to book accommodations, flights, rental cars, restaurants, and ancillary travel services worldwide. The firm, originally founded as The Priceline Group in 1997 and rebranded in 2018, is headquartered in Norwalk, Connecticut, and is classified under the “Hotels, Resorts & Cruise Lines” GICS sub-industry.

In FY 2023 the company generated roughly $18.4 billion in revenue, with an adjusted EBITDA margin near 23 % and a net income of $2.4 billion, reflecting the high-margin nature of its platform-based model. Key performance drivers include (1) continued growth in the Asia-Pacific market-where Agoda and Booking.com have expanded market share, (2) the elasticity of discretionary travel spending to macro-economic conditions such as consumer confidence and real-interest-rate trends, and (3) the ability to monetize its large user base through advertising and ancillary services. These drivers are subject to considerable uncertainty; a sustained downturn in global travel demand or adverse currency movements could materially compress margins.

Investors should watch the company’s gross booking value (GBV) growth rate, which has averaged ~12 % YoY over the past three years, and the take-rate trends across its brands, as these metrics are leading indicators of future profitability. For a deeper dive into BKNG’s valuation metrics, the ValueRay platform offers a concise, data-driven snapshot.

Piotroski VR‑10 (Strict, 0-10) 6.0

Net Income (5.04b TTM) > 0 and > 6% of Revenue (6% = 1.56b TTM)
FCFTA 0.29 (>2.0%) and ΔFCFTA -1.46pp (YES ≥ +1.0pp, WARN ≥ +0.5pp)
NWC/Revenue 20.88% (prev 16.71%; Δ 4.18pp) (YES ≤20% & Δ≤-1pp; WARN ≤25% & Δ≤0 oder ≤40% & Δ≤-3pp)
CFO/TA 0.30 (>3.0%) and CFO 8.64b > Net Income 5.04b (YES >=105%, WARN >=100%)
Net Debt (1.02b) to EBITDA (9.15b) ratio: 0.11 <= 3.0 (WARN <= 3.5)
Current Ratio 1.33 (target 1.5–3.0; WARN 1.2–<1.5 or >3.0–5.0; CFO/TA gate active)
Outstanding Shares last Quarter (32.6m) change vs 12m ago -3.86% (target <= -2.0% for YES)
Gross Margin 97.00% (prev 97.03%; Δ -0.03pp) >=18% & Δ>=+0.5pp (WARN >=15% & Δ>=0)
Asset Turnover 91.80% (prev 82.39%; Δ 9.41pp) >=50% & Δ>=+2pp (WARN >=35% & Δ>=0)
Interest Coverage Ratio 4.48 (EBITDA TTM 9.15b / Interest Expense TTM 1.88b) >= 6 (WARN >= 3)

Altman Z'' 8.95

(A) 0.19 = (Total Current Assets 21.70b - Total Current Liabilities 16.27b) / Total Assets 28.75b
(B) 1.38 = Retained Earnings (Balance) 39.55b / Total Assets 28.75b
warn (B) unusual magnitude: 1.38 — check mapping/units
(C) 0.30 = EBIT TTM 8.41b / Avg Total Assets 28.36b
(D) 1.17 = Book Value of Equity 39.25b / Total Liabilities 33.49b
Total Rating: 8.95 = (6.56 * A) + (3.26 * B) + (6.72 * C) + (1.05 * D)

ValueRay F-Score (Strict, 0-100) 79.73

1. Piotroski 6.0pt
2. FCF Yield 5.23%
3. FCF Margin 31.93%
4. Debt/Equity -3.70
5. Debt/Ebitda 0.11
6. ROIC - WACC (= 48.47)%
7. RoE -93.73%
8. Rev. Trend 72.31%
9. EPS Trend 63.95%

What is the price of BKNG shares?

As of December 02, 2025, the stock is trading at USD 4914.69 with a total of 133,289 shares traded.
Over the past week, the price has changed by +0.81%, over one month by -3.21%, over three months by -10.58% and over the past year by -5.25%.

Is BKNG a buy, sell or hold?

Booking Holdings has received a consensus analysts rating of 4.23. Therefore, it is recommended to buy BKNG.
  • Strong Buy: 21
  • Buy: 6
  • Hold: 12
  • Sell: 0
  • Strong Sell: 0

What are the forecasts/targets for the BKNG price?

Issuer Target Up/Down from current
Wallstreet Target Price 6207.2 26.3%
Analysts Target Price 6207.2 26.3%
ValueRay Target Price 5768.1 17.4%

BKNG Fundamental Data Overview November 26, 2025

Market Cap USD = 158.01b (158.01b USD * 1.0 USD.USD)
P/E Trailing = 31.7469
P/E Forward = 18.2149
P/S = 6.0682
P/B = 34.9536
P/EG = 0.9583
Beta = 1.251
Revenue TTM = 26.04b USD
EBIT TTM = 8.41b USD
EBITDA TTM = 9.15b USD
Long Term Debt = 16.00b USD (from longTermDebt, last quarter)
Short Term Debt = 999.0m USD (from shortTermDebt, last quarter)
Debt = 17.53b USD (from shortLongTermDebtTotal, last quarter)
Net Debt = 1.02b USD (from netDebt column, last quarter)
Enterprise Value = 159.03b USD (158.01b + Debt 17.53b - CCE 16.51b)
Interest Coverage Ratio = 4.48 (Ebit TTM 8.41b / Interest Expense TTM 1.88b)
FCF Yield = 5.23% (FCF TTM 8.31b / Enterprise Value 159.03b)
FCF Margin = 31.93% (FCF TTM 8.31b / Revenue TTM 26.04b)
Net Margin = 19.37% (Net Income TTM 5.04b / Revenue TTM 26.04b)
Gross Margin = 97.00% ((Revenue TTM 26.04b - Cost of Revenue TTM 780.0m) / Revenue TTM)
Gross Margin QoQ = 97.79% (prev 97.15%)
Tobins Q-Ratio = 5.53 (Enterprise Value 159.03b / Total Assets 28.75b)
Interest Expense / Debt = 1.72% (Interest Expense 301.0m / Debt 17.53b)
Taxrate = 20.78% (721.0m / 3.47b)
NOPAT = 6.66b (EBIT 8.41b * (1 - 20.78%))
Current Ratio = 1.33 (Total Current Assets 21.70b / Total Current Liabilities 16.27b)
Debt / Equity = -3.70 (negative equity) (Debt 17.53b / totalStockholderEquity, last quarter -4.74b)
Debt / EBITDA = 0.11 (Net Debt 1.02b / EBITDA 9.15b)
Debt / FCF = 0.12 (Net Debt 1.02b / FCF TTM 8.31b)
Total Stockholder Equity = -5.38b (last 4 quarters mean from totalStockholderEquity)
RoA = 17.54% (Net Income 5.04b / Total Assets 28.75b)
RoE = -93.73% (negative equity) (Net Income TTM 5.04b / Total Stockholder Equity -5.38b)
RoCE = 79.20% (EBIT 8.41b / Capital Employed (Equity -5.38b + L.T.Debt 16.00b))
RoIC = 57.21% (NOPAT 6.66b / Invested Capital 11.64b)
WACC = 8.74% (E(158.01b)/V(175.54b) * Re(9.56%) + D(17.53b)/V(175.54b) * Rd(1.72%) * (1-Tc(0.21)))
Discount Rate = 9.56% (= CAPM, Blume Beta Adj.)
Shares Correlation 3-Years: -100.0 | Cagr: -3.86%
[DCF Debug] Terminal Value 74.89% ; FCFE base≈8.39b ; Y1≈9.46b ; Y5≈12.75b
Fair Price DCF = 5253 (DCF Value 169.32b / Shares Outstanding 32.2m; 5y FCF grow 14.78% → 3.0% )
EPS Correlation: 63.95 | EPS CAGR: 63.26% | SUE: 2.80 | # QB: 10
Revenue Correlation: 72.31 | Revenue CAGR: 34.30% | SUE: 1.88 | # QB: 5
EPS next Quarter (2026-03-31): EPS=29.78 | Chg30d=-0.773 | Revisions Net=+6 | Analysts=16
EPS current Year (2025-12-31): EPS=227.27 | Chg30d=+3.902 | Revisions Net=+21 | Growth EPS=+21.5% | Growth Revenue=+12.4%
EPS next Year (2026-12-31): EPS=265.20 | Chg30d=+7.745 | Revisions Net=+21 | Growth EPS=+16.7% | Growth Revenue=+9.0%

Additional Sources for BKNG Stock

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