CRTO Stock Analysis: Criteo | NASDAQ
Advertising Agencies | NASDAQ, USA | Market Cap: 1.164m USD | 12M Return: -5.6% | Charts, Fundamentals & Technical Analysis
Avg Turnover: 7.33M
EPS Trend: 84.4%
Qual. Beats: 1
Rev. Trend: -17.7%
Qual. Beats: 0
Warnings
No concerns identified
Tailwinds
No distinct edge detected
Seasonality 10.5 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
Criteo S.A. (NASDAQ: CRTO) is a France-based adtech company that operates a platform connecting brands, agencies, retailers, and media owners across the Americas, EMEA, and Asia-Pacific. The business is organized into two segments: Retail Media, which places personalized ads on retailer websites and across the open internet, and Performance Media, which provides commerce activation, monetization, and conversion services for advertisers. It serves clients in retail, travel, marketplaces, and other commerce-driven verticals.
Its product suite includes Commerce Max (a retail media demand-side tool with closed-loop measurement), Commerce Growth (customer acquisition and retention), GO (an AI-driven campaign automation solution), Commerce Yield (retailer monetization), Commerce Grid (a commerce-focused supply-side platform), and the Criteo Shopper Graph (proprietary commerce data infrastructure). The company is headquartered in Paris, was incorporated in 2005, and went public on the NASDAQ in October 2013.
Criteo sits within the digital advertising sub-industry of the Communication Services sector, a market that has increasingly shifted toward retail media networks as walled-garden environments operated by large e-commerce players have captured a growing share of ad spend. As a small-cap stock with a market capitalization of roughly $861 million, CRTO is positioned as a smaller, independent competitor in a space dominated by large platforms such as Google, Amazon, and Meta.
- Retail Media segment growth drives margin expansion
- Performance Media revenue decline persists pressuring overall growth
- Google cookie phaseout and privacy regulations reshape addressable advertising inventory
| Net Income: 114.5m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.09 > 0.02 and ΔFCF/TA -2.04 > 1.0 |
| NWC/Revenue: 10.60% < 20% (prev 10.19%; Δ 0.41% < -1%) |
| CFO/TA 0.14 > 3% & CFO 297.3m > Net Income 114.5m |
| Net Debt (-214.6m) to EBITDA (300.6m): -0.71 < 3 |
| Current Ratio: 1.28 > 1.5 & < 3 |
| Outstanding Shares: last quarter (51.0m) vs 12m ago -10.89% < -2% |
| Gross Margin: 53.97% > 18% (prev 51.83%; Δ 2.14% > 0.5%) |
| Asset Turnover: 91.34% > 50% (prev 90.92%; Δ 0.42% > 0%) |
| Interest Coverage Ratio: 61.18 > 6 (EBIT TTM 167.5m / Interest Expense TTM 2.74m) |
| A: 0.10 (Total Current Assets 940.3m - Total Current Liabilities 737.0m) / Total Assets 2.07b |
| B: 0.31 (Retained Earnings 635.9m / Total Assets 2.07b) |
| C: 0.08 (EBIT TTM 167.5m / Avg Total Assets 2.10b) |
| D: 1.26 (Book Value of Equity 1.13b / Total Liabilities 902.6m) |
| Altman-Z'' = 3.50 = A |
| DSRI: 0.75 (Receivables 522.4m/706.9m, Revenue 1.92b/1.93b) |
| GMI: 0.96 (GM 51.83% / 53.97%) |
| AQI: 1.04 (AQ_t 0.41 / AQ_t-1 0.39) |
| SGI: 0.99 (Revenue 1.92b / 1.93b) |
| TATA: -0.09 (NI 114.5m - CFO 297.3m) / TA 2.07b) |
| Beneish M = -3.26 (Cap -4..+1) = AA |
As of July 15, 2026, the stock is trading at USD 22.39 with a total of 319,995 shares traded. Over the past week, the price has changed by -3.32%, over one month by +26.50%, over three months by +20.77% and over the past year by -5.57%.
Current recommended Stop Loss: 20.30 (which is 9.3% or 1.8 ATR below the current price).
Criteo has received a consensus analysts rating of 4.31. Therefore, it is recommended to buy CRTO.
- StrongBuy: 8
- Buy: 1
- Hold: 4
- Sell: 0
- StrongSell: 0
| Analysts Target Price | 24.4 | 9% |
P/E Trailing = 10.8779
P/E Forward = 4.8263
P/S = 0.6069
P/B = 0.8454
P/EG = 0.8885
Revenue TTM = 1.92b USD
EBIT TTM = 167.5m USD
EBITDA TTM = 300.6m USD
Long Term Debt = 99.2m USD (estimated: total debt 133.7m - short term 34.5m)
Short Term Debt = 34.5m USD (from shortTermDebt, last quarter)
Debt = 133.7m USD (from shortLongTermDebtTotal, last quarter) (leases 133.7m already included)
Net Debt = -214.6m USD (calculated: Debt 133.7m - CCE 348.3m)
Enterprise Value = 949.5m USD (1.16b + Debt 133.7m - CCE 348.3m)
Interest Coverage Ratio = 61.18 (Ebit TTM 167.5m / Interest Expense TTM 2.74m)
EV/FCF = 5.31x (Enterprise Value 949.5m / FCF TTM 178.7m)
FCF Yield = 18.82% (FCF TTM 178.7m / Enterprise Value 949.5m)
FCF Margin = 9.31% (FCF TTM 178.7m / Revenue TTM 1.92b)
Net Margin = 5.97% (Net Income TTM 114.5m / Revenue TTM 1.92b)
Gross Margin = 53.97% ((Revenue TTM 1.92b - Cost of Revenue TTM 883.0m) / Revenue TTM)
Gross Margin QoQ = 52.45% (prev 54.96%)
Tobins Q-Ratio = 0.46 (Enterprise Value 949.5m / Total Assets 2.07b)
Interest Expense / Debt = 2.05% (Interest Expense 2.74m / Debt 133.7m)
Taxrate = 28.68% (47.4m / 165.3m)
NOPAT = 119.4m (EBIT 167.5m * (1 - 28.68%))
Current Ratio = 1.28 (Total Current Assets 940.3m / Total Current Liabilities 737.0m)
Debt / Equity = 0.12 (Debt 133.7m / totalStockholderEquity, last quarter 1.13b)
Debt / EBITDA = -0.71 (Net Debt -214.6m / EBITDA 300.6m)
Debt / FCF = -1.20 (Net Debt -214.6m / FCF TTM 178.7m)
Total Stockholder Equity = 1.13b (last 4 quarters mean from totalStockholderEquity)
RoA = 5.45% (Net Income 114.5m / Total Assets 2.07b)
RoE = 10.17% (Net Income TTM 114.5m / Total Stockholder Equity 1.13b)
RoCE = 13.67% (EBIT 167.5m / Capital Employed (Equity 1.13b + L.T.Debt 99.2m))
RoIC = 9.38% (NOPAT 119.4m / Invested Capital 1.27b)
WACC = 7.63% (E(1.16b)/V(1.30b) * Re(8.34%) + D(133.7m)/V(1.30b) * Rd(2.05%) * (1-Tc(0.29)))
Discount Rate = 8.34% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: -95.62 | Cagr: -6.78%
[DCF] Terminal Value 73.10% ; FCFF base≈198.0m ; Y1≈173.6m ; Y5≈140.3m
[DCF] Fair Price = 49.09 (EV 2.25b - Net Debt -214.6m = Equity 2.47b / Shares 50.2m; r=8.35% [WACC [floored]]; 5y FCF grow -15.0% → 2.50% )
EPS Correlation: 84.39 | EPS CAGR: 27.84% | SUE: 1.02 | # QB: 1
Revenue Correlation: -17.67 | Revenue CAGR: -0.13% | SUE: 0.59 | # QB: 0
EPS current Quarter (2026-06-30): EPS=0.69 | Chg30d=-0.69% | Revisions=-50% | Analysts=6
EPS next Quarter (2026-09-30): EPS=1.00 | Chg30d=-0.07% | Revisions=-30% | Analysts=6
EPS current Year (2026-12-31): EPS=4.17 | Chg30d=+0.08% | Revisions=+0% | GrowthEPS=-9.8% | GrowthRev=-2.8%
EPS next Year (2027-12-31): EPS=4.52 | Chg30d=+0.61% | Revisions=-25% | GrowthEPS=+8.4% | GrowthRev=+4.9%
[Analyst] Revisions Ratio: -39% (up=7, down=18)