(DAIO) Data I/O - Ratings and Ratios

Data I/O Corporation is a niche player in the electronic manufacturing services industry, designing and manufacturing programming and security deployment systems for integrated circuit (IC) manufacturers globally. The companys product portfolio includes automated programming systems, such as the PSV2800, PSV7000, PSV5000, and PSV3500, which cater to various manufacturing needs, from high-volume production to basic programming requirements. Additionally, Data I/O offers security deployment systems, including SentriX, and non-automated programming systems like LumenX and FlashPAK III.

The companys products and services are sold to original equipment manufacturers (OEMs) in the automotive, consumer electronics, internet of things (IoT), and industrial sectors, as well as electronic manufacturing service (EMS) contract manufacturers. Data I/Os sales strategy involves a mix of direct sales, indirect sales representatives, and distributors. With a history dating back to 1969, the company is headquartered in Redmond, Washington, and has established a presence in the global electronics manufacturing landscape.

From a technical analysis perspective, Data I/Os stock price has been relatively stable, with a current price of $2.58. The stock is trading above its 20-day and 50-day simple moving averages (SMA20 and SMA50) of $2.43 and $2.34, respectively, indicating a positive short-term trend. However, the stock is below its 200-day simple moving average (SMA200) of $2.59, suggesting a potential resistance level. The average true range (ATR) of 0.14 represents a 5.54% daily price movement, indicating moderate volatility.

Fundamentally, Data I/O Corporation has a market capitalization of $22.82 million, with a negative return on equity (RoE) of -14.56%. The absence of a price-to-earnings (P/E) ratio and forward P/E ratio suggests that the company is not profitable or has inconsistent earnings. Given the current technical and fundamental data, a potential forecast for Data I/O Corporation could be that the stock price may experience a short-term bounce, potentially reaching $2.80, if the company can demonstrate improved earnings and profitability. However, if the negative RoE persists, the stock may face downward pressure, potentially testing the 52-week low of $1.95. A key level to watch is the $2.59 SMA200, which could act as a resistance level or a potential breakout point.