(NATR) Natures Sunshine Products - Ratings and Ratios

Exchange: NASDAQ • Country: United States • Currency: USD • Type: Common Stock • ISIN: US6390271012

NATR: Vitamins, Supplements, Personal Care, Skin Care, Health Products

Natures Sunshine Products, Inc. (NASDAQ:NATR) is a prominent player in the natural health and wellness industry, renowned for its extensive range of nutritional and personal care products. With a global presence spanning Asia, Europe, North America, Latin America, and other international markets, the company has established itself as a trusted name in the sector. Founded in 1972 and headquartered in Lehi, Utah, Natures Sunshine has a rich history of innovation and commitment to quality.

The companys product portfolio is diverse, catering to various health needs. This includes supplements for blood sugar support, bone health, cognitive function, and joint health, among others. Additionally, they offer immunity, cardiovascular, and digestive health products. Their personal care line features aloe vera gels, herbal shampoos, skin treatments, and toothpaste, all emphasizing natural ingredients. Weight management products are also part of their offerings. These products are marketed under the Natures Sunshine and Synergy WorldWide brands, primarily through a network of independent consultants who play a crucial role in their distribution strategy.

From a technical standpoint, NATR is currently trading at $14.57, with a 20-day average volume of 26,871 shares. The stocks moving averages are clustered around $14.31 (SMA 20), $14.58 (SMA 50), and $14.60 (SMA 200), indicating a stable trend. The Average True Range (ATR) of 0.49 reflects low volatility, suggesting a quiet trading environment.

Fundamentally, the company has a market capitalization of $265.12 million, with a price-to-earnings (P/E) ratio of 16.31 and a forward P/E of 16.26, indicating moderate valuation. The price-to-book (P/B) ratio of 1.63 and price-to-sales (P/S) ratio of 0.60 suggest that the stock may be undervalued. The return on equity (RoE) of 10.85% highlights reasonable profitability.

3-Month Forecast: Based on the convergence of SMA 20, SMA 50, and SMA 200 near current price levels, NATR is expected to remain in a narrow range of $14.00 to $15.50. The low ATR of 0.49 indicates minimal price fluctuations, suggesting a stable trading range. A breakout above $15.50 could lead to a test of $16.25, while a breakdown below $14.00 may find support at $13.50. Average volume is expected to remain around 26,871, reflecting moderate trading interest.

Additional Sources for NATR Stock

NATR Stock Overview

Market Cap in USD 231m
Sector Consumer Defensive
Industry Packaged Foods
GiC Sub-Industry Personal Care Products
IPO / Inception 2009-06-25

NATR Stock Ratings

Growth Rating 11.1
Fundamental 18.7
Dividend Rating 0.80
Rel. Strength -18.6
Analysts 5/5
Fair Price Momentum 12.88 USD
Fair Price DCF 14.45 USD

NATR Dividends

Dividend Yield 12m 0.00%
Yield on Cost 5y %
Annual Growth 5y -100.00%
Payout Consistency 59.2%

NATR Growth Ratios

Growth Correlation 3m -77.6%
Growth Correlation 12m -49.3%
Growth Correlation 5y 9.1%
CAGR 5y 11.20%
CAGR/Max DD 5y 0.18
Sharpe Ratio 12m -0.51
Alpha -18.36
Beta 0.779
Volatility 65.90%
Current Volume 105.1k
Average Volume 20d 57.8k
What is the price of NATR stocks?
As of May 09, 2025, the stock is trading at USD 14.32 with a total of 105,147 shares traded.
Over the past week, the price has changed by +16.61%, over one month by +19.23%, over three months by -0.28% and over the past year by -9.14%.
Is Natures Sunshine Products a good stock to buy?
Neither. Based on ValueRay Fundamental Analyses, Natures Sunshine Products is currently (May 2025) neither a good nor a bad stock to buy. It has a ValueRay Fundamental Rating of 18.71 and therefor a neutral outlook according to the companies health.
Based on ValueRays Analyses, Dividends and Discounted-Cash-Flow, the Fair Value of NATR as of May 2025 is 12.88. This means that NATR is currently overvalued and has a potential downside of -10.06%.
Is NATR a buy, sell or hold?
Natures Sunshine Products has received a consensus analysts rating of 5.00. Therefor, it is recommend to buy NATR.
  • Strong Buy: 2
  • Buy: 0
  • Hold: 0
  • Sell: 0
  • Strong Sell: 0
What are the forecast for NATR stock price target?
According to ValueRays Forecast Model, NATR Natures Sunshine Products will be worth about 14.3 in May 2026. The stock is currently trading at 14.32. This means that the stock has a potential downside of -0.07%.
Issuer Forecast Upside
Wallstreet Target Price 22.3 55.4%
Analysts Target Price 22 53.6%
ValueRay Target Price 14.3 -0.1%