PERI Stock Analysis: Perion Network | NASDAQ
Internet Content & Information | NASDAQ, USA | Market Cap: 387m USD | 12M Return: -15% | Charts, Fundamentals & Technical Analysis
Avg Turnover: 4.20M
EPS Trend: -91.0%
Qual. Beats: 2
Rev. Trend: -90.4%
Qual. Beats: -1
Warnings
Tailwinds
No distinct edge detected
Seasonality 10.5 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
Perion Network Ltd. (NASDAQ: PERI) is an Israel-based digital advertising company that provides ad-tech solutions connecting brands, agencies, and retailers with publishers across the United States and international markets. The company operates in the broader programmatic advertising sector, where automated technology is used to buy and sell digital ad inventory in real time. Originally incorporated in 1999 as IncrediMail Ltd., Perion rebranded under its current name in November 2011 and is headquartered in Tel Aviv.
The companys core offering is the Perion One platform, which unifies demand- and supply-side tools within a single ecosystem. Its product suite spans campaign planning and buying technologies, a creative platform for automated ad production, and AI-driven solutions such as the Outmax AI Agent and Supply Optimization & Demand Amplification tools. These offerings reflect the industrys broader pivot toward AI-powered campaign automation and supply-path optimization, where machine learning is used to improve targeting, yield management, and creative output.
On the publisher side, Perion provides search advertising technology, monetization products, and management systems with analytics dashboards, allowing media owners to optimize inventory revenue. By serving both advertisers and publishers, the company operates a two-sided ad-tech model, a structure common in the digital advertising ecosystem.
- Microsoft search contract transition cuts core advertising revenue
- Outmax AI agent adoption expands advertiser demand
- Display ad margins face pressure from Google and Meta competition
| Net Income: -9.59m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.06 > 0.02 and ΔFCF/TA 7.77 > 1.0 |
| NWC/Revenue: 68.65% < 20% (prev 92.35%; Δ -23.70% < -1%) |
| CFO/TA 0.07 > 3% & CFO 57.3m > Net Income -9.59m |
| Net Debt (-271.6m) to EBITDA (10.5m): -25.77 < 3 |
| Current Ratio: 2.81 > 1.5 & < 3 |
| Outstanding Shares: last quarter (39.1m) vs 12m ago -12.85% < -2% |
| Gross Margin: 33.27% > 18% (prev 33.57%; Δ -0.30% > 0.5%) |
| Asset Turnover: 50.56% > 50% (prev 48.94%; Δ 1.62% > 0%) |
| Interest Coverage Ratio: -12.80 > 6 (EBIT TTM -8.56m / Interest Expense TTM 669k) |
| A: 0.35 (Total Current Assets 470.4m - Total Current Liabilities 167.6m) / Total Assets 866.2m |
| B: 0.21 (Retained Earnings 178.7m / Total Assets 866.2m) |
| C: -0.01 (EBIT TTM -8.56m / Avg Total Assets 872.2m) |
| D: 3.00 (Book Value of Equity 649.6m / Total Liabilities 216.6m) |
| Altman-Z'' = 6.05 = AAA |
| DSRI: 0.97 (Receivables 150.8m/151.5m, Revenue 441.0m/429.8m) |
| GMI: 1.01 (GM 33.57% / 33.27%) |
| AQI: 1.16 (AQ_t 0.42 / AQ_t-1 0.36) |
| SGI: 1.03 (Revenue 441.0m / 429.8m) |
| TATA: -0.08 (NI -9.59m - CFO 57.3m) / TA 866.2m) |
| Beneish M = -2.94 (Cap -4..+1) = A |
As of July 15, 2026, the stock is trading at USD 9.33 with a total of 289,899 shares traded. Over the past week, the price has changed by +0.65%, over one month by +9.00%, over three months by -4.41% and over the past year by -14.95%.
Current recommended Stop Loss: 8.90 (which is 4.6% or 1.4 ATR below the current price).
Perion Network has received a consensus analysts rating of 3.60. Therefore, it is recommended to hold PERI.
- StrongBuy: 1
- Buy: 1
- Hold: 3
- Sell: 0
- StrongSell: 0
| Analysts Target Price | 13 | 39.3% |
P/E Forward = 133.3333
P/S = 0.8767
P/B = 0.5667
P/EG = 1.0783
Revenue TTM = 441.0m USD
EBIT TTM = -8.56m USD
EBITDA TTM = 10.5m USD
Long Term Debt = 19.7m USD (estimated: total debt 21.4m - short term 1.66m)
Short Term Debt = 1.66m USD (from shortTermDebt, last quarter)
Debt = 21.4m USD (from shortLongTermDebtTotal, last quarter) (leases 21.4m already included)
Net Debt = -271.6m USD (calculated: Debt 21.4m - CCE 293.0m)
Enterprise Value = 115.0m USD (386.6m + Debt 21.4m - CCE 293.0m)
Interest Coverage Ratio = -12.80 (Ebit TTM -8.56m / Interest Expense TTM 669k)
EV/FCF = 2.20x (Enterprise Value 115.0m / FCF TTM 52.3m)
FCF Yield = 45.50% (FCF TTM 52.3m / Enterprise Value 115.0m)
FCF Margin = 11.87% (FCF TTM 52.3m / Revenue TTM 441.0m)
Net Margin = -2.17% (Net Income TTM -9.59m / Revenue TTM 441.0m)
Gross Margin = 33.27% ((Revenue TTM 441.0m - Cost of Revenue TTM 294.2m) / Revenue TTM)
Gross Margin QoQ = 30.28% (prev 34.71%)
Tobins Q-Ratio = 0.13 (Enterprise Value 115.0m / Total Assets 866.2m)
Interest Expense / Debt = 3.13% (Interest Expense 669k / Debt 21.4m)
Taxrate = 21.0% (US federal default 21%)
NOPAT = -6.77m (EBIT -8.56m * (1 - 21.00%)) [loss with tax shield]
Current Ratio = 2.81 (Total Current Assets 470.4m / Total Current Liabilities 167.6m)
Debt / Equity = 0.03 (Debt 21.4m / totalStockholderEquity, last quarter 649.6m)
Debt / EBITDA = -25.77 (Net Debt -271.6m / EBITDA 10.5m)
Debt / FCF = -5.19 (Net Debt -271.6m / FCF TTM 52.3m)
Total Stockholder Equity = 675.0m (last 4 quarters mean from totalStockholderEquity)
RoA = -1.10% (Net Income -9.59m / Total Assets 866.2m)
RoE = -1.42% (Net Income TTM -9.59m / Total Stockholder Equity 675.0m)
RoCE = -1.23% (EBIT -8.56m / Capital Employed (Equity 675.0m + L.T.Debt 19.7m))
RoIC = -1.00% (negative operating profit) (NOPAT -6.77m / Invested Capital 678.2m)
WACC = 8.70% (E(386.6m)/V(408.0m) * Re(9.04%) + D(21.4m)/V(408.0m) * Rd(3.13%) * (1-Tc(0.21)))
Discount Rate = 9.04% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: -98.34 | Cagr: -10.82%
[DCF] Terminal Value 74.23% ; FCFF base≈52.3m ; Y1≈52.6m ; Y5≈55.7m
[DCF] Fair Price = 27.70 (EV 817.9m - Net Debt -271.6m = Equity 1.09b / Shares 39.3m; r=8.70% [WACC]; 5y FCF grow 0.0% → 2.50% )
EPS Correlation: -90.98 | EPS CAGR: -42.60% | SUE: 1.48 | # QB: 2
Revenue Correlation: -90.39 | Revenue CAGR: -21.87% | SUE: -1.12 | # QB: -1
EPS current Quarter (2026-06-30): EPS=0.08 | Chg30d=+0.00% | Revisions=-57% | Analysts=4
EPS next Quarter (2026-09-30): EPS=0.35 | Chg30d=+0.00% | Revisions=-17% | Analysts=4
EPS current Year (2026-12-31): EPS=1.18 | Chg30d=+0.00% | Revisions=+0% | GrowthEPS=+4.0% | GrowthRev=+5.3%
EPS next Year (2027-12-31): EPS=1.30 | Chg30d=+0.00% | Revisions=+0% | GrowthEPS=+10.8% | GrowthRev=+10.5%
[Analyst] Revisions Ratio: -28% (up=5, down=10)