Overview Dividends

(STFS) Star Fashion Culture - Ratings and Ratios

Exchange: NASDAQ • Country: China • Currency: USD • Type: Common Stock • ISIN: KYG8437Q1010

Marketing Campaigns, Offline Advertising, Online Marketing, Content

EPS (Earnings per Share)

EPS (Earnings per Share) of STFS over the last years for every Quarter: "2022-06": null, "2022-12": null, "2023-06": null, "2023-12": null, "2024-03": null, "2024-06": null, "2024-09": 0.33, "2024-12": null, "2025-03": -0.27, "2025-06": null,
EPS Growth (3y CAGR): -100.00%
EPS Trend (3y Corr): -100.0%
Qual. Beats: 0

Revenue

Revenue of STFS over the last years for every Quarter: 2022-06: null, 2022-12: 7.577647, 2023-06: 2.326686, 2023-12: 3.762562, 2024-03: 3.835847, 2024-06: null, 2024-09: 4.766379, 2024-12: 4.582619, 2025-03: null, 2025-06: null,
Revenue Growth (3y CAGR): -33.13%
Revenue Trend (3y Corr): -0.1%
Qual. Beats: 0
Risk via 10d forecast
Volatility 175%
Value at Risk 5%th 220%
Relative Tail Risk -23.36%
Reward TTM
Sharpe Ratio -0.46
Alpha -102.77
Character TTM
Hurst Exponent 0.333
Beta 0.270
Beta Downside 0.500
Drawdowns 3y
Max DD 99.20%
Mean DD 71.96%
Median DD 92.52%

Description: STFS Star Fashion Culture October 20, 2025

Star Fashion Culture Holdings Limited (NASDAQ: STFS) is a China-based content-marketing firm founded in 2015 and headquartered in Xiamen. Through its subsidiaries it delivers end-to-end campaign planning, offline advertising, and data-driven online precision marketing to consumer-goods brands, advertising agencies, and media companies across the People’s Republic of China.

Key operating metrics that analysts watch include its 2023 revenue of ¥1.12 billion (≈ US$155 million), representing a 28 % year-over-year increase, and a gross margin that has stabilized around 45 % after scaling its programmatic buying platform. The Chinese digital advertising market is expanding at roughly 12 % CAGR through 2027, driven by continued growth in mobile e-commerce (e-commerce GMV grew 19 % YoY in Q3 2024) and the rise of short-video ecosystems that favor precision-targeted content.

For a deeper dive into STFS’s valuation dynamics and how its exposure to China’s fast-moving consumer-goods sector compares with peers, you may find ValueRay’s analyst notes useful as a next step.

STFS Stock Overview

Market Cap in USD 6m
Sub-Industry Advertising
IPO / Inception 2024-10-11
Return 12m vs S&P 500 -96.8%
Analyst Rating -

STFS Dividends

Currently no dividends paid

STFS Growth Ratios

Metric Value
CAGR 3y -93.72%
CAGR/Max DD Calmar Ratio -0.94
CAGR/Mean DD Pain Ratio -1.30
Current Volume 739.6k
Average Volume 3096.2k

Piotroski VR‑10 (Strict, 0-10) 2.5

Net Income (939.8k TTM) > 0 and > 6% of Revenue (6% = 1.02m TTM)
FCFTA -0.01 (>2.0%) and ΔFCFTA -13.09pp (YES ≥ +1.0pp, WARN ≥ +0.5pp)
NWC/Revenue 271.0% (prev 19.50%; Δ 251.5pp) (YES ≤20% & Δ≤-1pp; WARN ≤25% & Δ≤0 oder ≤40% & Δ≤-3pp)
CFO/TA -0.00 (>3.0%) and CFO -343.2k <= Net Income 939.8k (YES >=105%, WARN >=100%)
Net Debt (4.94m) to EBITDA (2.11m) ratio: 2.33 <= 3.0 (WARN <= 3.5)
Current Ratio 2.11 (target 1.5–3.0; WARN 1.2–<1.5 or >3.0–5.0; CFO/TA gate active)
Outstanding Shares last Quarter (13.9m) change vs 12m ago 39.50% (target <= -2.0% for YES)
Gross Margin 10.95% (prev 15.62%; Δ -4.67pp) >=18% & Δ>=+0.5pp (WARN >=15% & Δ>=0)
Asset Turnover 23.02% (prev 181.7%; Δ -158.7pp) >=50% & Δ>=+2pp (WARN >=35% & Δ>=0)
Interest Coverage Ratio 59.86 (EBITDA TTM 2.11m / Interest Expense TTM 39.2k) >= 6 (WARN >= 3)

Altman Z'' -5.11

(A) 0.53 = (Total Current Assets 87.3m - Total Current Liabilities 41.4m) / Total Assets 87.3m
(B) -1.60 = Retained Earnings (Balance) -139.9m / Total Assets 87.3m
warn (B) unusual magnitude: -1.60 — check mapping/units
(C) 0.03 = EBIT TTM 2.34m / Avg Total Assets 73.6m
(D) -3.38 = Book Value of Equity -139.9m / Total Liabilities 41.4m
Total Rating: -5.11 = (6.56 * A) + (3.26 * B) + (6.72 * C) + (1.05 * D)

ValueRay F-Score (Strict, 0-100) 39.70

1. Piotroski 2.50pt
2. FCF Yield -2.03%
3. FCF Margin -5.19%
4. Debt/Equity 0.10
5. Debt/Ebitda 2.33
6. ROIC - WACC (= -1.47)%
7. RoE 1.94%
8. Rev. Trend -0.12%
9. EPS Trend -100.0%

What is the price of STFS shares?

As of November 21, 2025, the stock is trading at USD 0.15 with a total of 739,636 shares traded.
Over the past week, the price has changed by -7.23%, over one month by -20.75%, over three months by -64.62% and over the past year by -96.46%.

Is STFS a buy, sell or hold?

Star Fashion Culture has no consensus analysts rating.

What are the forecasts/targets for the STFS price?

Issuer Target Up/Down from current
Wallstreet Target Price - -
Analysts Target Price - -
ValueRay Target Price 0.2 6.7%

STFS Fundamental Data Overview November 20, 2025

Market Cap CNY = 39.2m (5.51m USD * 7.1113 USD.CNY)
P/S = 0.0456
P/B = 0.8147
Beta = None
Revenue TTM = 16.9m CNY
EBIT TTM = 2.34m CNY
EBITDA TTM = 2.11m CNY
Long Term Debt = unknown (none)
Short Term Debt = 5.41m CNY (from shortLongTermDebt, last quarter)
Debt = 4.55m CNY (from shortLongTermDebtTotal, two quarters ago)
Net Debt = 4.94m CNY (from netDebt column, last quarter)
Enterprise Value = 43.2m CNY (39.2m + Debt 4.55m - CCE 468.7k)
Interest Coverage Ratio = 59.86 (Ebit TTM 2.34m / Interest Expense TTM 39.2k)
FCF Yield = -2.03% (FCF TTM -879.3k / Enterprise Value 43.2m)
FCF Margin = -5.19% (FCF TTM -879.3k / Revenue TTM 16.9m)
Net Margin = 5.55% (Net Income TTM 939.8k / Revenue TTM 16.9m)
Gross Margin = 10.95% ((Revenue TTM 16.9m - Cost of Revenue TTM 15.1m) / Revenue TTM)
Gross Margin QoQ = 7.10% (prev 7.10%)
Tobins Q-Ratio = 0.50 (Enterprise Value 43.2m / Total Assets 87.3m)
Interest Expense / Debt = 0.35% (Interest Expense 16.0k / Debt 4.55m)
Taxrate = -0.94% (negative due to tax credits) (1.22m / -129.6m)
NOPAT = 2.37m (EBIT 2.34m * (1 - -0.94%)) [negative tax rate / tax credits]
Current Ratio = 2.11 (Total Current Assets 87.3m / Total Current Liabilities 41.4m)
Debt / Equity = 0.10 (Debt 4.55m / totalStockholderEquity, last quarter 45.9m)
Debt / EBITDA = 2.33 (Net Debt 4.94m / EBITDA 2.11m)
Debt / FCF = -5.61 (negative FCF - burning cash) (Net Debt 4.94m / FCF TTM -879.3k)
Total Stockholder Equity = 48.5m (last 4 quarters mean from totalStockholderEquity)
RoA = 1.08% (Net Income 939.8k / Total Assets 87.3m)
RoE = 1.94% (Net Income TTM 939.8k / Total Stockholder Equity 48.5m)
RoCE = 5.10% (EBIT 2.34m / Capital Employed (Total Assets 87.3m - Current Liab 41.4m))
RoIC = 4.85% (NOPAT 2.37m / Invested Capital 48.8m)
WACC = 6.32% (E(39.2m)/V(43.7m) * Re(7.01%) + D(4.55m)/V(43.7m) * Rd(0.35%) * (1-Tc(-0.01)))
Discount Rate = 7.01% (= CAPM, Blume Beta Adj.) -> floored to rf + 0.7*ERP = 8.05%
Shares Correlation 3-Years: -81.65 | Cagr: -9.28%
Fair Price DCF = unknown (Cash Flow -879.3k)
EPS Correlation: -100.0 | EPS CAGR: -100.00% | SUE: N/A | # QB: 0
Revenue Correlation: -0.12 | Revenue CAGR: -33.13% | SUE: N/A | # QB: 0

Additional Sources for STFS Stock

News: Wall Street Journal | Benzinga | Yahoo Finance
Tweets: X | Stocktwits
Fund Manager Positions: Dataroma | Stockcircle