(THRY) Thryv Holdings - Ratings and Ratios

Thryv Holdings, Inc. is a provider of digital marketing solutions and cloud-based tools catering to small-to-medium-sized businesses (SMBs) in the United States, operating through two main segments: Thryv Marketing Services and Thryv SaaS. The companys comprehensive suite of services includes print and internet yellow pages, search engine marketing, online display and social advertising, online presence and video, and search engine optimization tools, all designed to enhance the online visibility and operational efficiency of SMBs.

The companys product offerings are diverse, featuring a command center for centralized communication, a business center for managing day-to-day operations such as customer relationship management and appointment scheduling, and a marketing center for executing multi-channel marketing campaigns. Additionally, Thryv provides Thryv Add-ons, which include AI-assisted website development and SEO tools, as well as ThryvPay, a payment processing solution. The acquisition of Keap, a sales and marketing automation engine, further bolsters Thryvs capabilities in supporting small businesses.

From a technical analysis perspective, THRYs stock has shown volatility, with its last price at $13.39, above its 20-day SMA of $12.56 but below its 50-day SMA of $13.95. The stock is significantly below its 200-day SMA of $16.12, indicating a longer-term downtrend. The Average True Range (ATR) of 0.96 represents a 7.13% daily volatility, suggesting that the stock is experiencing considerable price swings. Given its 52-week high of $22.82 and low of $10.25, THRY is currently trading near the lower end of its recent price range.

Fundamentally, Thryv Holdings has a market capitalization of $595.28 million and a forward P/E ratio of 10.19, indicating that the stock may be undervalued relative to its expected earnings growth. However, the companys Return on Equity (RoE) is -61.71%, signaling significant challenges in generating profits from shareholder equity. Despite these challenges, the companys diverse product offerings and focus on SMBs position it in a growing market.

Forecasting THRYs stock performance involves analyzing both technical and fundamental data. Given the current technical indicators, a potential short-term trading opportunity may arise if the stock price breaks above its 50-day SMA of $13.95, potentially signaling a reversal in the short-term trend. From a fundamental perspective, if Thryv can improve its profitability and achieve a positive RoE, it could lead to a revaluation of the stock, potentially driving the price upwards. Assuming a successful execution of its business strategy and improvement in profitability, a potential target price could be around $18-$20, representing a 35-50% increase from current levels. However, this forecast is contingent upon the companys ability to address its current profitability challenges and effectively leverage its comprehensive suite of digital marketing and cloud-based tools to capture market share.