ZBRA Stock Analysis: Zebra Technologies | NASDAQ

Communication Equipment | NASDAQ, USA | Market Cap: 17.457m USD | 12M Return: 19.1% | US9892071054 | Charts, Fundamentals & Technical Analysis

Barcode Scanners, Mobile Computers, Label Printers, RFID Readers
Total Rating 61
Safety 71
Buy Signal 2.13
Communication Equipment
Industry Rotation: +20.3
Market Cap: 17.5B
Avg Turnover: 222M
Risk 3d forecast
Volatility34.2%
VaR 5th Pctl5.42%
VaR vs Median-3.32%
Reward TTM
Sharpe Ratio0.51
Rel. Str. IBD90.7
Rel. Str. Peer Group82.4
Character TTM
Beta2.163
Beta Downside2.083
Hurst Exponent0.601
Drawdowns 3y
Max DD52.67%
CAGR/Max DD0.25
CAGR/Mean DD0.61
EPS (Earnings per Share) EPS (Earnings per Share) of ZBRA over the last years for every Quarter: "2021-06": 4.57, "2021-09": 4.55, "2021-12": 4.54, "2022-03": 4.01, "2022-06": 4.61, "2022-09": 4.12, "2022-12": 4.75, "2023-03": 3.94, "2023-06": 3.29, "2023-09": 0.87, "2023-12": 1.71, "2024-03": 2.84, "2024-06": 3.18, "2024-09": 3.49, "2024-12": 4, "2025-03": 4.02, "2025-06": 3.61, "2025-09": 3.88, "2025-12": 4.33, "2026-03": 4.75, "2026-06": 5.64,
EPS CAGR: 26.66%
EPS Trend: 82.8%
Last SUE: 4.00
Qual. Beats: 2
Revenue Revenue of ZBRA over the last years for every Quarter: 2021-06: 1377, 2021-09: 1436, 2021-12: 1467, 2022-03: 1432, 2022-06: 1468, 2022-09: 1378, 2022-12: 1503, 2023-03: 1405, 2023-06: 1214, 2023-09: 956, 2023-12: 1009, 2024-03: 1175, 2024-06: 1217, 2024-09: 1255, 2024-12: 1334, 2025-03: 1308, 2025-06: 1293, 2025-09: 1320, 2025-12: 1475, 2026-03: 1495, 2026-06: 1557,
Rev. CAGR: 8.93%
Rev. Trend: 81.8%
Last SUE: 4.00
Qual. Beats: 2

Warnings

No concerns identified

Tailwinds

Rs Leader
Idiosyncratic Leader
Pead
Tailwind
Confidence
Garp

Seasonality 11.6 years of data

Jan -2.2% 18
Feb +2.2% 26
Mar -1.3% 8
Apr -2.9% 20
May +0.2% 5
Jun +1.1% 8
Jul +8.4% 39
Aug -1.7% 6
Sep -2.2% 29
Oct -0.8% 2
Nov +5.8% 56
Dec -0.8% 11

How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.

Description: ZBRA Zebra Technologies

Zebra Technologies Corporation (NASDAQ: ZBRA) is a global provider of automatic identification and data capture (AIDC) solutions, organized into two reporting segments: Connected Frontline and Asset Visibility and Automation. The company designs, manufactures, and sells a broad portfolio of enterprise hardware and related supplies, including thermal and dye-sublimation card printers, RFID printers and tags, barcode scanners and imagers, rugged mobile computers, fixed industrial scanners and machine vision cameras, sensors, real-time location systems, point-of-sale terminals, self-serve kiosks, and interactive touchscreen displays.

In addition to hardware, Zebra offers software and services spanning workforce management, workflow execution, prescriptive analytics, cloud-based platforms, and middleware, as well as maintenance, technical support, repair, and managed and professional services. The AIDC sector serves a wide range of end markets, including retail and e-commerce, manufacturing, transportation and logistics, healthcare, and the public sector, with distribution through both a direct sales force and a network of channel partners. Zebras business model blends hardware unit sales with recurring software and services revenue, which is a common pattern in enterprise equipment vendors seeking to deepen customer relationships and improve revenue durability.

The company was founded in 1969 and is headquartered in Lincolnshire, Illinois. It trades on NASDAQ under the ticker ZBRA, is classified in the Information Technology sector within the Electronic Equipment & Instruments sub-industry, and completed its initial public offering in 1991.

Headlines to Watch Out For
  • RFID adoption accelerates across retail and logistics customers
  • Enterprise mobile computing demand tied to warehouse automation capex
  • Acquisitions in machine vision and robotics expand margin profile
Piotroski VR-10 (Strict) 7.0
Net Income: 539.0m TTM > 0 and > 6% of Revenue
FCF/TA: 0.10 > 0.02 and ΔFCF/TA -0.28 > 1.0
NWC/Revenue: -33.11% < 20% (prev 14.26%; Δ -47.37% < -1%)
CFO/TA 0.11 > 3% & CFO 979.0m > Net Income 539.0m
Net Debt (2.96b) to EBITDA (1.15b): 2.58 < 3
Current Ratio: 0.52 > 1.5 & < 3
Outstanding Shares: last quarter (50.7m) vs 12m ago -2.23% < -2%
Gross Margin: 48.90% > 18% (prev 48.59%; Δ 0.30% > 0.5%)
Asset Turnover: 70.55% > 50% (prev 65.38%; Δ 5.17% > 0%)
Interest Coverage Ratio: 4.11 > 6 (EBIT TTM 937.0m / Interest Expense TTM 228.0m)
Altman Z'' 2.11
A: -0.22 (Total Current Assets 2.06b - Total Current Liabilities 4.00b) / Total Assets 8.64b
B: 0.65 (Retained Earnings 5.65b / Total Assets 8.64b)
C: 0.11 (EBIT TTM 937.0m / Avg Total Assets 8.29b)
D: 0.66 (Book Value of Equity 3.44b / Total Liabilities 5.20b)
Altman-Z'' = 2.11 = BBB
Beneish M -2.60
DSRI: 1.36 (Receivables 1.05b/684.0m, Revenue 5.85b/5.19b)
GMI: 0.99 (GM 48.59% / 48.90%)
AQI: 1.09 (AQ_t 0.70 / AQ_t-1 0.65)
SGI: 1.13 (Revenue 5.85b / 5.19b)
TATA: -0.05 (NI 539.0m - CFO 979.0m) / TA 8.64b)
Beneish M = -2.60 (Cap -4..+1) = A
What is the price of ZBRA shares?

As of August 09, 2026, the stock is trading at USD 376.49 with a total of 733,646 shares traded. Over the past week, the price has changed by +28.14%, over one month by +42.26%, over three months by +64.68% and over the past year by +19.14%.

Current recommended Stop Loss: 358.10 (which is 4.9% or 1.2 ATR below the current price).

Is ZBRA a buy, sell or hold?

Zebra Technologies has received a consensus analysts rating of 4.05. Therefore, it is recommended to buy ZBRA.

  • StrongBuy: 9
  • Buy: 2
  • Hold: 8
  • Sell: 0
  • StrongSell: 0

What are the forecasts/targets for the ZBRA price?
Analysts Target Price 332.4 -11.7%
Zebra Technologies (ZBRA) - Fundamental Data Overview as of 07 August 2026
Market Cap USD = 17.5b (17.5b USD * 1.0 USD.USD)
P/E Trailing = 33.8834
P/E Forward = 15.7233
P/S = 2.9857
P/B = 4.0333
P/EG = 0.6264
Revenue TTM = 5.85b USD
EBIT TTM = 937.0m USD
EBITDA TTM = 1.15b USD
Long Term Debt = 2.36b USD (from longTermDebt, last fiscal year)
Short Term Debt = 2.27b USD (from shortTermDebt, last quarter)
Debt = 3.12b USD (from shortLongTermDebtTotal, last quarter) + Leases 198.0m
Net Debt = 2.96b USD (calculated: Debt 3.12b - CCE 157.0m)
Enterprise Value = 20.4b USD (17.5b + Debt 3.12b - CCE 157.0m)
Interest Coverage Ratio = 4.11 (Ebit TTM 937.0m / Interest Expense TTM 228.0m)
EV/FCF = 22.59x (Enterprise Value 20.4b / FCF TTM 904.0m)
FCF Yield = 4.43% (FCF TTM 904.0m / Enterprise Value 20.4b)
FCF Margin = 15.46% (FCF TTM 904.0m / Revenue TTM 5.85b)
Net Margin = 9.22% (Net Income TTM 539.0m / Revenue TTM 5.85b)
Gross Margin = 48.90% ((Revenue TTM 5.85b - Cost of Revenue TTM 2.99b) / Revenue TTM)
Gross Margin QoQ = 52.99% (prev 49.63%)
Tobins Q-Ratio = 2.36 (Enterprise Value 20.4b / Total Assets 8.64b)
Interest Expense / Debt = 7.30% (Interest Expense 228.0m / Debt 3.12b)
Taxrate = 23.98% (170.0m / 709.0m)
NOPAT = 712.3m (EBIT 937.0m * (1 - 23.98%))
Current Ratio = 0.52 (Total Current Assets 2.06b / Total Current Liabilities 4.00b)
Debt / Equity = 0.91 (Debt 3.12b / totalStockholderEquity, last quarter 3.44b)
Debt / EBITDA = 2.58 (Net Debt 2.96b / EBITDA 1.15b)
Debt / FCF = 3.28 (Net Debt 2.96b / FCF TTM 904.0m)
Total Stockholder Equity = 3.56b (last 4 quarters mean from totalStockholderEquity)
RoA = 6.50% (Net Income 539.0m / Total Assets 8.64b)
RoE = 15.14% (Net Income TTM 539.0m / Total Stockholder Equity 3.56b)
RoCE = 15.83% (EBIT 937.0m / Capital Employed (Equity 3.56b + L.T.Debt 2.36b))
RoIC = 10.54% (NOPAT 712.3m / Invested Capital 6.76b)
WACC = 12.37% (E(17.5b)/V(20.6b) * Re(13.59%) + D(3.12b)/V(20.6b) * Rd(7.30%) * (1-Tc(0.24)))
Discount Rate = 13.59% (= CAPM, Blume Beta Adj.) -> capped to 13.17%
Shares (quarterly) Correlation: -80.22 | Cagr: -0.98%
[DCF] Terminal Value 63.72% ; FCFF base≈883.6m ; Y1≈931.2m ; Y5≈1.09b
[DCF] Fair Price = 146.3 (EV 9.88b - Net Debt 2.96b = Equity 6.92b / Shares 47.3m; r=12.37% [WACC]; 5y FCF grow 5.98% → 2.50% )
EPS Correlation: 82.77 | EPS CAGR: 26.66% | SUE: 4.0 | # QB: 2
Revenue Correlation: 81.81 | Revenue CAGR: 8.93% | SUE: 4.0 | # QB: 2
EPS current Quarter (2026-09-30): EPS=4.67 | Chg30d=+2.80% | Revisions=+29% | Analysts=12
EPS current Year (2026-12-31): EPS=18.55 | Chg30d=+0.07% | Revisions=+40% | GrowthEPS=+17.1% | GrowthRev=+12.3%
EPS next Year (2027-12-31): EPS=20.71 | Chg30d=+0.05% | Revisions=+38% | GrowthEPS=+11.6% | GrowthRev=+5.5%
[Analyst] Revisions Ratio: +50% (up=9, down=2)