(BC) Brunswick - Ratings and Ratios

Brunswick Corporation (NYSE: BC) is a leading global designer, manufacturer, and marketer of recreation products, with operations spanning the United States, Europe, the Asia-Pacific region, Canada, and other international markets. Established in 1845 and headquartered in Mettawa, Illinois, the company has a long-standing commitment to innovation and quality in the marine industry.

The company operates through four distinct segments: Propulsion, Engine P&A, Navico Group, and Boat. The Propulsion segment offers a comprehensive range of marine engines and related components, including outboard, sterndrive, and inboard engines, under brands such as Mercury, Mariner, and Mercury Racing. This segment is known for its advanced technology and performance, catering to both recreational and high-performance markets.

The Engine P&A segment focuses on aftermarket parts and consumables, providing essential products for marine and non-marine applications. Brands like Quicksilver and Seachoice supply engine parts, electrical systems, and lubricants, ensuring a wide range of solutions for maintenance and repair. This segment emphasizes reliability and durability, crucial for extending the lifecycle of marine and industrial equipment.

The Navico Group segment specializes in marine electronics and related systems, offering products under renowned brands such as Lowrance, Simrad, and B&G. This segment provides cutting-edge technology, including GPS, chartplotters, and fish finders, enhancing navigation and control systems for both recreational and professional maritime use. Their products are also utilized in RVs, industrial, and mobile markets, showcasing versatility.

The Boat segment manufactures a diverse portfolio of watercraft, including sport boats, cruisers, and fishing boats, under brands like Sea Ray, Boston Whaler, and Lund. This segment also includes aluminum and pontoon boats, catering to various recreational and fishing needs. Additionally, Brunswick offers the Freedom Boat Club, providing innovative boat-sharing services and technology solutions to the marine industry.

Looking ahead, Brunswick Corporations stock (NYSE: BC) is expected to face potential resistance in the near term, as indicated by its SMA 20 and SMA 50 trends. The stocks price of $46.50 is slightly below its SMA 20 of $46.59, suggesting a possible sideways movement. The significant gap between the SMA 50 ($54.09) and SMA 200 ($70.01) indicates a bearish trend, with potential support around the SMA 200 level. The ATR of 2.83 signals moderate volatility, which could impact short-term price movements.

From a fundamental perspective, Brunswicks market cap of $3.15 billion reflects its established position in the leisure products industry. The forward P/E of 11.92 suggests potential undervaluation, which could attract investors seeking growth opportunities. However, the current P/E of 31.03 indicates elevated valuations relative to earnings, which may pose a risk. The P/S ratio of 0.62 highlights reasonable valuation relative to sales, while the P/B ratio of 1.65 and RoE of 2.49 suggest moderate returns on equity. Investors should monitor these metrics for potential shifts in the stocks outlook.