(CLX) The Clorox - Overview

Sector: Consumer Defensive | Industry: Household & Personal Products | Exchange: NYSE (USA) | Market Cap: 11.501m USD | Total Return: -22.2% in 12m

Cleaning Supplies, Bleach, Cat Litter, Charcoal, Condiments
Total Rating 40
Safety 52
Buy Signal -0.86
Household & Personal Products
Industry Rotation: +8.8
Market Cap: 11.5B
Avg Turnover: 272M
Risk 3d forecast
Volatility37.3%
VaR 5th Pctl6.66%
VaR vs Median8.40%
Reward TTM
Sharpe Ratio-0.97
Rel. Str. IBD10.2
Rel. Str. Peer Group4.5
Character TTM
Beta0.110
Beta Downside0.134
Hurst Exponent0.567
Drawdowns 3y
Max DD46.11%
CAGR/Max DD-0.26
CAGR/Mean DD-0.70
EPS (Earnings per Share) EPS (Earnings per Share) of CLX over the last years for every Quarter: "2021-03": 1.62, "2021-06": 0.95, "2021-09": 1.21, "2021-12": 0.66, "2022-03": 1.31, "2022-06": 0.93, "2022-09": 0.93, "2022-12": 0.98, "2023-03": 1.51, "2023-06": 1.67, "2023-09": 0.49, "2023-12": 2.16, "2024-03": 1.71, "2024-06": 1.82, "2024-09": 1.86, "2024-12": 1.55, "2025-03": 1.45, "2025-06": 2.87, "2025-09": 0.85, "2025-12": 1.39, "2026-03": 1.64,
EPS CAGR: 12.76%
EPS Trend: 72.7%
Last SUE: 0.38
Qual. Beats: 0
Revenue Revenue of CLX over the last years for every Quarter: 2021-03: 1781, 2021-06: 1802, 2021-09: 1806, 2021-12: 1691, 2022-03: 1809, 2022-06: 1801, 2022-09: 1740, 2022-12: 1715, 2023-03: 1915, 2023-06: 2019, 2023-09: 1386, 2023-12: 1990, 2024-03: 1814, 2024-06: 1903, 2024-09: 1762, 2024-12: 1686, 2025-03: 1668, 2025-06: 1988, 2025-09: 1429, 2025-12: 1673, 2026-03: 1670,
Rev. CAGR: -2.79%
Rev. Trend: -75.4%
Last SUE: 0.03
Qual. Beats: 0

Warnings

Altman Z'' 0.85 < 1.0 - financial distress zone

Tailwinds

No distinct edge detected

Description: CLX The Clorox

The Clorox Company (NYSE: CLX) is a global manufacturer and marketer of consumer and professional products, organized into four primary segments: Health and Wellness, Household, Lifestyle, and International. Its portfolio includes market-leading brands such as Clorox, Pine-Sol, Glad, Kingsford, Brita, and Burts Bees. The company utilizes an omni-channel distribution strategy, selling through mass retailers, grocery stores, e-commerce platforms, and professional distributors.

Operating within the defensive Household Products sub-industry, Clorox relies on a brand-heavy business model where high consumer loyalty provides stable demand across various economic cycles. The company’s diversification into vitamins, minerals, and supplements through brands like RenewLife reflects a strategic expansion into the high-margin health and wellness category. Examining the historical valuation trends on ValueRay can help determine if the current stock price reflects these long-term growth drivers.

Founded in 1913 and headquartered in Oakland, California, the company maintains a significant presence in both domestic and international markets. Its International segment mirrors its domestic offerings, adapting core categories like home care and water filtration for global consumers.

Headlines to Watch Out For
  • Raw material and logistics costs impact gross margins across core cleaning segments
  • Market share recovery following the 2023 cybersecurity breach drives revenue stabilization
  • Consumer trade-down to private labels threatens premium brand volume and pricing power
  • Advertising and promotion spending levels determine competitive positioning in household categories
  • Fluctuating demand for disinfecting products affects Health and Wellness segment organic growth
Piotroski VR-10 (Strict) 4.5
Net Income: 756.0m TTM > 0 and > 6% of Revenue
FCF/TA: 0.06 > 0.02 and ΔFCF/TA -8.63 > 1.0
NWC/Revenue: -7.46% < 20% (prev -8.05%; Δ 0.59% < -1%)
CFO/TA 0.09 > 3% & CFO 576.0m > Net Income 756.0m
Net Debt (3.71b) to EBITDA (1.31b): 2.83 < 3
Current Ratio: 0.84 > 1.5 & < 3
Outstanding Shares: last quarter (121.8m) vs 12m ago -1.84% < -2%
Gross Margin: 43.85% > 18% (prev 0.45%; Δ 4.34k% > 0.5%)
Asset Turnover: 113.2% > 50% (prev 127.3%; Δ -14.18% > 0%)
Interest Coverage Ratio: 11.19 > 6 (EBITDA TTM 1.31b / Interest Expense TTM 97.0m)
Altman Z'' 0.85
A: -0.08 (Total Current Assets 2.65b - Total Current Liabilities 3.15b) / Total Assets 6.44b
B: 0.03 (Retained Earnings 223.0m / Total Assets 6.44b)
C: 0.18 (EBIT TTM 1.08b / Avg Total Assets 5.97b)
D: 0.03 (Book Value of Equity 202.0m / Total Liabilities 6.34b)
Altman-Z'' = 0.85 = B
Beneish M -2.98
DSRI: 1.17 (Receivables 671.0m/597.0m, Revenue 6.76b/7.02b)
GMI: 1.03 (GM 43.85% / 45.03%)
AQI: 0.81 (AQ_t 0.34 / AQ_t-1 0.42)
SGI: 0.96 (Revenue 6.76b / 7.02b)
TATA: 0.03 (NI 756.0m - CFO 576.0m) / TA 6.44b)
Beneish M = -2.98 (Cap -4..+1) = A
What is the price of CLX shares?

As of May 28, 2026, the stock is trading at USD 97.11 with a total of 2,082,109 shares traded.
Over the past week, the price has changed by +4.90%, over one month by +0.47%, over three months by -22.67% and over the past year by -22.15%.

Is CLX a buy, sell or hold?

The Clorox has received a consensus analysts rating of 3.05. Therefore, it is recommended to hold CLX.

  • StrongBuy: 2
  • Buy: 2
  • Hold: 13
  • Sell: 3
  • StrongSell: 1

What are the forecasts/targets for the CLX price?
Analysts Target Price 105.3 8.4%
The Clorox (CLX) - Fundamental Data Overview as of 26 May 2026
Market Cap USD = 11.5b (11.5b USD * 1.0 USD.USD)
P/E Trailing = 15.465
P/E Forward = 13.8696
P/S = 1.7024
P/B = 46.5805
P/EG = 1.9803
Revenue TTM = 6.76b USD
EBIT TTM = 1.08b USD
EBITDA TTM = 1.31b USD
Long Term Debt = 2.49b USD (from longTermDebt, last quarter)
Short Term Debt = 1.68b USD (from shortTermDebt, last quarter)
Debt = 4.89b USD (from shortLongTermDebtTotal, last quarter) + Leases 408.0m
Net Debt = 3.71b USD (calculated: Debt 4.89b - CCE 1.19b)
Enterprise Value = 15.2b USD (11.5b + Debt 4.89b - CCE 1.19b)
Interest Coverage Ratio = 11.19 (Ebit TTM 1.08b / Interest Expense TTM 97.0m)
EV/FCF = 40.02x (Enterprise Value 15.2b / FCF TTM 380.0m)
FCF Yield = 2.50% (FCF TTM 380.0m / Enterprise Value 15.2b)
FCF Margin = 5.62% (FCF TTM 380.0m / Revenue TTM 6.76b)
Net Margin = 11.18% (Net Income TTM 756.0m / Revenue TTM 6.76b)
Gross Margin = 43.85% ((Revenue TTM 6.76b - Cost of Revenue TTM 3.80b) / Revenue TTM)
Gross Margin QoQ = 43.23% (prev 43.16%)
Tobins Q-Ratio = 2.36 (Enterprise Value 15.2b / Total Assets 6.44b)
Interest Expense / Debt = 1.98% (Interest Expense 97.0m / Debt 4.89b)
Taxrate = 25.39% (65.0m / 256.0m)
NOPAT = 809.5m (EBIT 1.08b * (1 - 25.39%))
Current Ratio = 0.84 (Total Current Assets 2.65b / Total Current Liabilities 3.15b)
 Debt / Equity = -73.04 (negative equity) (Debt 4.89b / totalStockholderEquity, last quarter -67.0m)
 Debt / EBITDA = 2.83 (Net Debt 3.71b / EBITDA 1.31b)
Debt / FCF = 9.76 (Net Debt 3.71b / FCF TTM 380.0m)
Total Stockholder Equity = 147.0m (last 4 quarters mean from totalStockholderEquity)
RoA = 12.65% (Net Income 756.0m / Total Assets 6.44b)
RoE = 514.3% (Net Income TTM 756.0m / Total Stockholder Equity 147.0m)
RoCE = 41.19% (EBIT 1.08b / Capital Employed (Equity 147.0m + L.T.Debt 2.49b))
RoIC = 16.59% (NOPAT 809.5m / Invested Capital 4.88b)
WACC = 4.91% (E(11.5b)/V(16.4b) * Re(6.37%) + D(4.89b)/V(16.4b) * Rd(1.98%) * (1-Tc(0.25)))
Discount Rate = 6.37% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: -73.33 | Cagr: -1.02%
[DCF] Terminal Value 73.10% ; FCFF base≈548.4m ; Y1≈480.9m ; Y5≈388.6m
[DCF] Fair Price = 20.92 (EV 6.24b - Net Debt 3.71b = Equity 2.53b / Shares 120.9m; r=8.35% [WACC [floored]]; 5y FCF grow -15.0% → 2.50% )
EPS Correlation: 72.74 | EPS CAGR: 12.76% | SUE: 0.38 | # QB: 0
Revenue Correlation: -75.36 | Revenue CAGR: -2.79% | SUE: 0.03 | # QB: 0
EPS next Quarter (2026-09-30): EPS=1.29 | Chg30d=-2.86% | Revisions=-67% | Analysts=11
EPS current Year (2026-06-30): EPS=5.54 | Chg30d=-5.16% | Revisions=-33% | GrowthEPS=-28.2% | GrowthRev=-5.9%
EPS next Year (2027-06-30): EPS=6.29 | Chg30d=-6.21% | Revisions=-50% | GrowthEPS=+13.7% | GrowthRev=+13.4%
[Analyst] Revisions Ratio: -67%