(DG) Dollar General - Ratings and Ratios

Dollar General Corporation (NYSE:DG), a leading discount retailer, operates a vast network of stores across the southern, southwestern, midwestern, and eastern United States. The company offers an extensive range of merchandise, including consumables such as paper products, cleaning supplies, and packaged food. Perishables include dairy products, bread, and fresh produce. Additionally, Dollar General provides health and beauty products, pet supplies, tobacco items, and seasonal goods like holiday items and gardening supplies. The company has expanded its offerings to include fresh produce in many locations, enhancing convenience for its customers, particularly in rural areas. Dollar General was founded in 1939 as J.L. Turner & Son, Inc., and was renamed in 1968. Headquartered in Goodlettsville, Tennessee, it continues to focus on affordability and accessibility.

3-Month Forecast: Based on technical indicators, DG is expected to trade within a range-bound pattern, with potential support near the SMA 50 level of 81.17 and resistance around the SMA 200 level of 86.76. The stock may experience moderate volatility, given the ATR of 3.65, suggesting price fluctuations within a 7-10% range over the quarter. Fundamentally, the companys strong return on equity (15.18%) and reasonable price-to-sales ratio (0.50) indicate stable financial health, supporting a modest upside potential. The forward P/E of 16.95 suggests investor confidence in future earnings growth, positioning DG as a defensive play with potential for slight appreciation in a challenging market environment.