DLX Stock Analysis: Deluxe | NYSE

Conglomerates | NYSE, USA | Market Cap: 1.114m USD | 12M Return: 53.1% | Charts, Fundamentals & Technical Analysis

Payment Processing, Check Printing, Data Analytics, Promotional Items
Total Rating 52
Safety 74
Buy Signal -0.23
Conglomerates
Industry Rotation: -3.9
Market Cap: 1.11B
Avg Turnover: 10.1M
Risk 3d forecast
Volatility37.7%
VaR 5th Pctl6.00%
VaR vs Median-3.24%
Reward TTM
Sharpe Ratio1.09
Rel. Str. IBD58.2
Rel. Str. Peer Group57
Character TTM
Beta1.058
Beta Downside1.388
Hurst Exponent0.521
Drawdowns 3y
Max DD40.93%
CAGR/Max DD0.41
CAGR/Mean DD1.24
EPS (Earnings per Share) EPS (Earnings per Share) of DLX over the last years for every Quarter: "2021-06": 1.25, "2021-09": 1.1, "2021-12": 1.26, "2022-03": 1.05, "2022-06": 0.99, "2022-09": 0.99, "2022-12": 1.04, "2023-03": 0.8, "2023-06": 0.93, "2023-09": 0.79, "2023-12": 0.8, "2024-03": 0.76, "2024-06": 0.86, "2024-09": 0.84, "2024-12": 0.84, "2025-03": 0.75, "2025-06": 0.88, "2025-09": 0.98, "2025-12": 0.96, "2026-03": 1.05,
EPS CAGR: 1.04%
EPS Trend: 15.4%
Last SUE: 2.46
Qual. Beats: 4
Revenue Revenue of DLX over the last years for every Quarter: 2021-06: 478.216, 2021-09: 532.141, 2021-12: 570.575, 2022-03: 556.015, 2022-06: 562.953, 2022-09: 555.038, 2022-12: 564.004, 2023-03: 545.365, 2023-06: 571.686, 2023-09: 537.844, 2023-12: 537.364, 2024-03: 534.955, 2024-06: 537.816, 2024-09: 528.444, 2024-12: 520.546, 2025-03: 536.471, 2025-06: 521.261999, 2025-09: 540.247, 2025-12: 535.299999, 2026-03: 538.1,
Rev. CAGR: -1.83%
Rev. Trend: -85.3%
Last SUE: 0.32
Qual. Beats: 0

Warnings

Below Avwap Earnings

Tailwinds

No distinct edge detected

Seasonality 10.5 years of data

Jan +0.9% 2
Feb +1.0% 17
Mar -2.1% 27
Apr -1.2% 14
May -3.6% 22
Jun +0.5% 11
Jul +4.5% 36
Aug +1.6% 6
Sep -6.7% 44
Oct -5.5% 43
Nov +10.7% 38
Dec -0.7% 8

How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.

Description: DLX Deluxe

Deluxe Corporation (NYSE: DLX) is a business services and payments company that provides technology-enabled solutions to small and medium-sized businesses, financial institutions, nonprofits, and government organizations across the United States and Canada. The company operates through four segments: Merchant Services, B2B Payments, Data Solutions, and Print.

Its offerings span payment processing, debit and credit card authorization, treasury management solutions (including remote deposit capture, lockbox processing, and integrated accounts payable disbursements), fraud and security services, data and marketing analytics, business incorporation services, printed personal and business checks, business forms and accessories, and branded promotional and digital storefront solutions. Distribution channels include financial institutions, SMBs across various industries, large multinational corporations, and scalable partnerships.

Despite its GICS classification under Commercial Printing, Deluxe has evolved significantly from its origins as a check printer, with payments and data services now representing a meaningful portion of its business mix alongside its legacy print operations. Founded in 1915 and headquartered in Minneapolis, Minnesota, the company was originally called Deluxe Check Printers, Incorporated before adopting its current name in 1988.

Headlines to Watch Out For
  • Merchant Services revenue growth drives overall top-line expansion
  • Legacy Print segment declines amid accelerating check erosion
  • Fintech competition pressures Merchant Services margins and pricing
Piotroski VR-10 (Strict) 2.5
Net Income: 103.9m TTM > 0 and > 6% of Revenue
FCF/TA: 0.07 > 0.02 and ΔFCF/TA 2.39 > 1.0
NWC/Revenue: 2.37% < 20% (prev -1.37%; Δ 3.74% < -1%)
CFO/TA 0.11 > 3% & CFO 273.0m > Net Income 103.9m
Net Debt (1.47b) to EBITDA (404.2m): 3.63 < 3
Current Ratio: 1.15 > 1.5 & < 3
Outstanding Shares: last quarter (46.3m) vs 12m ago 2.21% < -2%
Gross Margin: 52.92% > 18% (prev 52.97%; Δ -0.05% > 0.5%)
Asset Turnover: 83.23% > 50% (prev 82.50%; Δ 0.74% > 0%)
Interest Coverage Ratio: 2.24 > 6 (EBIT TTM 264.9m / Interest Expense TTM 118.5m)
Altman Z'' 1.90
A: 0.02 (Total Current Assets 392.6m - Total Current Liabilities 342.1m) / Total Assets 2.56b
B: 0.21 (Retained Earnings 537.7m / Total Assets 2.56b)
C: 0.10 (EBIT TTM 264.9m / Avg Total Assets 2.57b)
D: 0.37 (Book Value of Equity 696.8m / Total Liabilities 1.86b)
Altman-Z'' = 1.90 = BBB
Beneish M -2.97
DSRI: 1.08 (Receivables 218.7m/202.3m, Revenue 2.13b/2.12b)
GMI: 1.00 (GM 52.97% / 52.92%)
AQI: 0.99 (AQ_t 0.79 / AQ_t-1 0.80)
SGI: 1.01 (Revenue 2.13b / 2.12b)
TATA: -0.07 (NI 103.9m - CFO 273.0m) / TA 2.56b)
Beneish M = -2.97 (Cap -4..+1) = A
What is the price of DLX shares?

As of July 11, 2026, the stock is trading at USD 24.51 with a total of 200,299 shares traded. Over the past week, the price has changed by -1.83%, over one month by +4.14%, over three months by -13.20% and over the past year by +53.06%.

Current recommended Stop Loss: 23.10 (which is 5.8% or 1.7 ATR below the current price).

Is DLX a buy, sell or hold?

Deluxe has received a consensus analysts rating of 4.00. Therefore, it is recommended to buy DLX.

  • StrongBuy: 1
  • Buy: 0
  • Hold: 1
  • Sell: 0
  • StrongSell: 0

What are the forecasts/targets for the DLX price?
Analysts Target Price 32.7 33.3%
Deluxe (DLX) - Fundamental Data Overview as of 09 July 2026
Market Cap USD = 1.11b (1.11b USD * 1.0 USD.USD)
P/E Trailing = 10.7699
P/E Forward = 6.7522
P/S = 0.522
P/B = 1.598
P/EG = 0.5627
Revenue TTM = 2.13b USD
EBIT TTM = 264.9m USD
EBITDA TTM = 404.2m USD
Long Term Debt = 1.38b USD (from longTermDebt, last quarter)
Short Term Debt = 27.0m USD (from shortTermDebt, last quarter)
Debt = 1.50b USD (from shortLongTermDebtTotal, last quarter) + Leases 49.3m
Net Debt = 1.47b USD (calculated: Debt 1.50b - CCE 27.2m)
Enterprise Value = 2.58b USD (1.11b + Debt 1.50b - CCE 27.2m)
Interest Coverage Ratio = 2.24 (Ebit TTM 264.9m / Interest Expense TTM 118.5m)
EV/FCF = 14.49x (Enterprise Value 2.58b / FCF TTM 178.3m)
FCF Yield = 6.90% (FCF TTM 178.3m / Enterprise Value 2.58b)
FCF Margin = 8.35% (FCF TTM 178.3m / Revenue TTM 2.13b)
Net Margin = 4.87% (Net Income TTM 103.9m / Revenue TTM 2.13b)
Gross Margin = 52.92% ((Revenue TTM 2.13b - Cost of Revenue TTM 1.01b) / Revenue TTM)
Gross Margin QoQ = 51.98% (prev 52.22%)
Tobins Q-Ratio = 1.01 (Enterprise Value 2.58b / Total Assets 2.56b)
Interest Expense / Debt = 7.92% (Interest Expense 118.5m / Debt 1.50b)
Taxrate = 28.96% (42.4m / 146.4m)
NOPAT = 188.2m (EBIT 264.9m * (1 - 28.96%))
Current Ratio = 1.15 (Total Current Assets 392.6m / Total Current Liabilities 342.1m)
Debt / Equity = 2.15 (Debt 1.50b / totalStockholderEquity, last quarter 696.8m)
Debt / EBITDA = 3.63 (Net Debt 1.47b / EBITDA 404.2m)
Debt / FCF = 8.24 (Net Debt 1.47b / FCF TTM 178.3m)
Total Stockholder Equity = 670.7m (last 4 quarters mean from totalStockholderEquity)
RoA = 4.05% (Net Income 103.9m / Total Assets 2.56b)
RoE = 15.49% (Net Income TTM 103.9m / Total Stockholder Equity 670.7m)
RoCE = 12.91% (EBIT 264.9m / Capital Employed (Equity 670.7m + L.T.Debt 1.38b))
RoIC = 8.50% (NOPAT 188.2m / Invested Capital 2.21b)
WACC = 7.37% (E(1.11b)/V(2.61b) * Re(9.70%) + D(1.50b)/V(2.61b) * Rd(7.92%) * (1-Tc(0.29)))
Discount Rate = 9.70% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 95.56 | Cagr: 2.19%
[DCF] Terminal Value 77.97% ; FCFF base≈154.2m ; Y1≈176.8m ; Y5≈260.2m
[DCF] Fair Price = 53.43 (EV 3.91b - Net Debt 1.47b = Equity 2.45b / Shares 45.8m; r=8.35% [WACC [floored]]; 5y FCF grow 15.0% → 2.50% )
EPS Correlation: 15.43 | EPS CAGR: 1.04% | SUE: 2.46 | # QB: 4
Revenue Correlation: -85.32 | Revenue CAGR: -1.83% | SUE: 0.32 | # QB: 0
EPS current Quarter (2026-06-30): EPS=0.81 | Chg30d=+0.00% | Revisions=-50% | Analysts=3
EPS next Quarter (2026-09-30): EPS=0.99 | Chg30d=+0.00% | Revisions=-50% | Analysts=3
EPS current Year (2026-12-31): EPS=3.77 | Chg30d=+0.00% | Revisions=-50% | GrowthEPS=+2.8% | GrowthRev=-5.2%
EPS next Year (2027-12-31): EPS=4.11 | Chg30d=+0.00% | Revisions=-50% | GrowthEPS=+9.0% | GrowthRev=+0.7%
[Analyst] Revisions Ratio: -80% (up=0, down=12)