HUBS Stock Analysis: HubSpot | NYSE
Software - Application | NYSE, USA | Market Cap: 10.363m USD | 12M Return: -48.7% | US4435731009 | Charts, Fundamentals & Technical Analysis
Avg Turnover: 407M
Qual. Beats: 2
Rev. Trend: 100.0%
Qual. Beats: 9
Warnings
Tailwinds
Seasonality 11.6 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
HubSpot, Inc. (NYSE: HUBS) is a cloud-based customer relationship management (CRM) software provider headquartered in Cambridge, Massachusetts. Founded in 2005 and publicly traded since its 2014 IPO, the company operates within the Application Software sub-industry of the Information Technology sector, offering its platform on a software-as-a-service (SaaS) subscription model that is standard across the industry.
The companys platform is built around several integrated Hubs. Marketing Hub covers marketing automation, email, social media, SEO, and analytics; Sales Hub provides email tracking, meeting scheduling, pipeline management, and forecasting tools; Service Hub supports customer engagement and support workflows; and Content Hub enables website creation, blogging, video and podcast hosting, and landing pages.
HubSpot also offers Operations Hub for data sync and automation, Commerce Hub for B2B quoting, invoicing, and subscription management, and Breeze, an AI layer that includes an assistant and AI agents designed to automate tasks across the customer journey. The platform is primarily targeted at mid-market business-to-business (B2B) companies across the Americas, Europe, and the Asia Pacific.
In addition to its software products, HubSpot provides professional services, customer success management, and multi-channel support, complementing its core subscription revenue with services that help customers adopt and expand their use of the platform.
- Subscription revenue growth drives consensus beat
- Breeze AI adoption accelerates customer expansion
- Mid-market demand softness pressures new customer adds
| Net Income: 146.9m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.22 > 0.02 and ΔFCF/TA 3.72 > 1.0 |
| NWC/Revenue: 16.93% < 20% (prev 35.91%; Δ -18.98% < -1%) |
| CFO/TA 0.24 > 3% & CFO 856.4m > Net Income 146.9m |
| Net Debt (-1.10b) to EBITDA (296.7m): -3.71 < 3 |
| Current Ratio: 1.38 > 1.5 & < 3 |
| Outstanding Shares: last quarter (50.6m) vs 12m ago -3.95% < -2% |
| Gross Margin: 83.25% > 18% (prev 84.55%; Δ -1.31% > 0.5%) |
| Asset Turnover: 95.95% > 50% (prev 77.31%; Δ 18.64% > 0%) |
| Interest Coverage Ratio: 205.3 > 6 (EBIT TTM 132.2m / Interest Expense TTM 644k) |
| A: 0.17 (Total Current Assets 2.13b - Total Current Liabilities 1.54b) / Total Assets 3.50b |
| B: -0.19 (Retained Earnings -678.0m / Total Assets 3.50b) |
| C: 0.04 (EBIT TTM 132.2m / Avg Total Assets 3.59b) |
| D: 0.90 (Book Value of Equity 1.66b / Total Liabilities 1.85b) |
| Altman-Z'' = 1.65 = BB |
| DSRI: 0.97 (Receivables 378.4m/321.1m, Revenue 3.45b/2.85b) |
| GMI: 1.02 (GM 84.55% / 83.25%) |
| AQI: 1.06 (AQ_t 0.30 / AQ_t-1 0.28) |
| SGI: 1.21 (Revenue 3.45b / 2.85b) |
| TATA: -0.20 (NI 146.9m - CFO 856.4m) / TA 3.50b) |
| Beneish M = -2.87 (Cap -4..+1) = A |
As of August 11, 2026, the stock is trading at USD 215.91 with a total of 1,774,430 shares traded. Over the past week, the price has changed by -10.01%, over one month by +4.06%, over three months by +12.84% and over the past year by -48.69%.
Current recommended Stop Loss: 189.60 (which is 12.2% or 1.3 ATR below the current price).
HubSpot has received a consensus analysts rating of 4.42. Therefore, it is recommended to buy HUBS.
- StrongBuy: 20
- Buy: 11
- Hold: 5
- Sell: 0
- StrongSell: 0
| Analysts Target Price | 244.7 | 13.3% |
P/E Trailing = 89.1762
P/E Forward = 18.4843
P/S = 3.1419
P/B = 6.0851
P/EG = 0.3775
Revenue TTM = 3.45b USD
EBIT TTM = 132.2m USD
EBITDA TTM = 296.7m USD
Long Term Debt = 198.8m USD (estimated: total debt 236.9m - short term 38.1m)
Short Term Debt = 38.1m USD (from shortTermDebt, last quarter)
Debt = 236.9m USD (from shortLongTermDebtTotal, last quarter) (leases 247.3m already included)
Net Debt = -1.10b USD (calculated: Debt 236.9m - CCE 1.34b)
Enterprise Value = 9.26b USD (10.4b + Debt 236.9m - CCE 1.34b)
Interest Coverage Ratio = 205.3 (Ebit TTM 132.2m / Interest Expense TTM 644k)
EV/FCF = 12.07x (Enterprise Value 9.26b / FCF TTM 767.2m)
FCF Yield = 8.28% (FCF TTM 767.2m / Enterprise Value 9.26b)
FCF Margin = 22.25% (FCF TTM 767.2m / Revenue TTM 3.45b)
Net Margin = 4.26% (Net Income TTM 146.9m / Revenue TTM 3.45b)
Gross Margin = 83.25% ((Revenue TTM 3.45b - Cost of Revenue TTM 577.8m) / Revenue TTM)
Gross Margin QoQ = 82.35% (prev 83.46%)
Tobins Q-Ratio = 2.64 (Enterprise Value 9.26b / Total Assets 3.50b)
Interest Expense / Debt = 0.27% (Interest Expense 644k / Debt 236.9m)
Taxrate = 8.26% (14.3m / 173.7m)
NOPAT = 121.3m (EBIT 132.2m * (1 - 8.26%))
Current Ratio = 1.38 (Total Current Assets 2.13b / Total Current Liabilities 1.54b)
Debt / Equity = 0.14 (Debt 236.9m / totalStockholderEquity, last quarter 1.66b)
Debt / EBITDA = -3.71 (Net Debt -1.10b / EBITDA 296.7m)
Debt / FCF = -1.44 (Net Debt -1.10b / FCF TTM 767.2m)
Total Stockholder Equity = 1.89b (last 4 quarters mean from totalStockholderEquity)
RoA = 4.09% (Net Income 146.9m / Total Assets 3.50b)
RoE = 7.75% (Net Income TTM 146.9m / Total Stockholder Equity 1.89b)
RoCE = 6.32% (EBIT 132.2m / Capital Employed (Equity 1.89b + L.T.Debt 198.8m))
RoIC = 6.64% (NOPAT 121.3m / Invested Capital 1.83b)
WACC = 8.48% (E(10.4b)/V(10.6b) * Re(8.67%) + D(236.9m)/V(10.6b) * Rd(0.27%) * (1-Tc(0.08)))
Discount Rate = 8.67% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 21.83 | Cagr: -0.77%
[DCF] Terminal Value 77.48% ; FCFF base≈728.1m ; Y1≈831.9m ; Y5≈1.21b
[DCF] Fair Price = 370.5 (EV 17.9b - Net Debt -1.10b = Equity 19.0b / Shares 51.2m; r=8.48% [WACC]; 5y FCF grow 14.60% → 2.50% )
EPS Correlation: N/A | EPS CAGR: N/A | SUE: 1.76 | # QB: 2
Revenue Correlation: 99.96 | Revenue CAGR: 20.23% | SUE: 2.82 | # QB: 9
EPS current Quarter (2026-09-30): EPS=3.29 | Chg30d=-4.46% | Revisions=-25% | Analysts=29
EPS current Year (2026-12-31): EPS=13.27 | Chg30d=+1.18% | Revisions=+25% | GrowthEPS=+36.8% | GrowthRev=+17.7%
EPS next Year (2027-12-31): EPS=16.48 | Chg30d=+5.45% | Revisions=+17% | GrowthEPS=+24.2% | GrowthRev=+14.3%
[Analyst] Revisions Ratio: +12% (up=3, down=2)