(PLNT) Planet Fitness - Ratings and Ratios

Planet Fitness, Inc. is a leading operator of fitness centers under its eponymous brand, with a significant presence in the United States and international markets, including Canada, Mexico, and Australia. The companys business model is diversified across three key segments: Franchise, Corporate-Owned Clubs, and Equipment, allowing it to capitalize on various revenue streams. By franchising its business, Planet Fitness expands its reach while maintaining control over brand standards. Additionally, the company generates revenue through the sale of fitness equipment to franchisee-owned clubs and operates corporate-owned clubs in strategic locations.

With a history dating back to 1992, Planet Fitness has established itself as a prominent player in the leisure facilities sector, with a strong brand identity focused on providing a judgment-free environment for its members. The companys headquarters in Hampton, New Hampshire, serves as the hub for its operations, which are supported by its website, https://www.planetfitness.com. As a publicly traded company listed on the NYSE under the ticker symbol PLNT, Planet Fitness is subject to market scrutiny and has attracted significant investor interest.

Analyzing the companys technical data, we observe a positive trend, with the stock price currently at $105.58, above its 20-day, 50-day, and 200-day simple moving averages (SMA20: $101.70, SMA50: $98.33, SMA200: $94.36). The Average True Range (ATR) stands at 3.04, indicating moderate volatility. Given the stocks 52-week high and low ($109.07 and $65.93, respectively), we can infer that the current price is near the upper end of its recent trading range. Combining this with fundamental data, such as a market capitalization of $8.86 billion and a forward P/E ratio of 36.10, we can forecast that Planet Fitness is likely to continue its upward trajectory, driven by its expanding franchise network and equipment sales. However, the negative Return on Equity (RoE) of -70.50% may be a concern, potentially indicating high capital expenditures or one-time expenses. If the company can maintain its growth momentum and improve its profitability, we forecast a potential price target of $120 in the next 6-12 months, representing a 13.6% increase from current levels.