(PRG) PROG Holdings - Ratings and Ratios

Exchange: NYSE • Country: United States • Currency: USD • Type: Common Stock • ISIN: US74319R1014

PRG: Lease-To-Own, Revolving Credit, Buy Now Pay Later, Credit Building

PROG Holdings, Inc. (NYSE:PRG), a financial technology holding company, specializes in providing consumer payment and credit solutions in the United States. The company operates through two primary segments: Progressive Leasing and Vive Financial. Progressive Leasing offers in-store, app-based, and e-commerce point-of-sale lease-to-own solutions, enabling consumers to access products with flexible payment options. Vive Financial, on the other hand, provides omnichannel second-look revolving credit products, targeting customers who may not qualify for traditional credit. Additionally, the company offers a buy now, pay later (BNPL) option through four interest-free installments and a credit-building tool called Build. Formerly known as Aarons Holdings Company, Inc., the company rebranded as PROG Holdings, Inc. in December 2020. Headquartered in Draper, Utah, PROG Holdings has been in operation since 1955 and has established itself as a key player in the consumer finance industry.

From a forecasting perspective, shows that PRGs stock is currently trading at $27.08, below its 200-day SMA of $39.84, indicating potential long-term bearish pressure. However, the 20-day and 50-day SMAs are rising, suggesting short-term momentum could improve. The average true range (ATR) of 1.24 reflects moderate volatility. On the fundamental side, highlights a market cap of $1.037B, a low P/E ratio of 5.28, and a high return on equity (RoE) of 32.09%, signaling strong profitability. However, the forward P/E of 51.28 suggests high future growth expectations. The P/S ratio of 0.41 indicates undervaluation relative to its revenue. Overall, PRGs stock presents a mixed outlook, with strong fundamentals offset by technical challenges.

Additional Sources for PRG Stock

PRG Stock Overview

Market Cap in USD 1,093m
Sector Industrials
Industry Rental & Leasing Services
GiC Sub-Industry Consumer Finance
IPO / Inception 1984-09-07

PRG Stock Ratings

Growth Rating -17.3
Fundamental 58.6
Dividend Rating 59.9
Rel. Strength -27.3
Analysts 4.29/5
Fair Price Momentum 25.57 USD
Fair Price DCF 108.74 USD

PRG Dividends

Dividend Yield 12m 1.41%
Yield on Cost 5y 1.71%
Annual Growth 5y 27.94%
Payout Consistency 86.8%

PRG Growth Ratios

Growth Correlation 3m -71.6%
Growth Correlation 12m -29.4%
Growth Correlation 5y -33.3%
CAGR 5y -0.58%
CAGR/Max DD 5y -0.01
Sharpe Ratio 12m 0.02
Alpha -29.84
Beta 0.977
Volatility 57.81%
Current Volume 565k
Average Volume 20d 542.4k
What is the price of PRG stocks?
As of May 09, 2025, the stock is trading at USD 27.88 with a total of 564,959 shares traded.
Over the past week, the price has changed by +4.69%, over one month by +16.07%, over three months by -33.68% and over the past year by -19.34%.
Is PROG Holdings a good stock to buy?
Partly, yes. Based on ValueRay Fundamental Analyses, PROG Holdings (NYSE:PRG) is currently (May 2025) ok to buy, but has to be watched. It has a ValueRay Fundamental Rating of 58.58 and therefor a somewhat positive outlook according to the companies health.
Based on ValueRays Analyses, Dividends and Discounted-Cash-Flow, the Fair Value of PRG as of May 2025 is 25.57. This means that PRG is currently overvalued and has a potential downside of -8.29%.
Is PRG a buy, sell or hold?
PROG Holdings has received a consensus analysts rating of 4.29. Therefor, it is recommend to buy PRG.
  • Strong Buy: 4
  • Buy: 1
  • Hold: 2
  • Sell: 0
  • Strong Sell: 0
What are the forecast for PRG stock price target?
According to ValueRays Forecast Model, PRG PROG Holdings will be worth about 28.2 in May 2026. The stock is currently trading at 27.88. This means that the stock has a potential upside of +0.97%.
Issuer Forecast Upside
Wallstreet Target Price 36.7 31.5%
Analysts Target Price 36.7 31.5%
ValueRay Target Price 28.2 1%