(PRMB) Primo Brands - NYSE
Sector: Consumer Defensive | Industry: Beverages - Non-Alcoholic | Exchange: NYSE (USA) | Market Cap: 8.807m USD | Total Return: -12.4% in 12m
Avg Turnover: 75.3M
EPS Trend: 93.5%
Qual. Beats: -1
Rev. Trend: 96.7%
Qual. Beats: 0
Warnings
P/E ratio 127.7
High Debt/EBITDA (5.5) with thin interest coverage (1.4)
Altman Z'' 0.04 < 1.0 - financial distress zone
Tailwinds
No distinct edge detected
Primo Brands Corporation (NYSE: PRMB) is a North American branded beverage company headquartered in Tampa, Florida, operating within the consumer staples sector. The company provides bottled water solutions and water filtration services, offering premium spring and sparkling water, purified water, self-service refill drinking water, flavored and enhanced beverages, water dispensers, and filtration equipment.
Its brand portfolio spans nationally recognized names such as Poland Spring, Pure Life, Saratoga, Mountain Valley, Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills, alongside purified labels (Primo Water, Sparkletts) and flavored offerings (AC+ION, Splash Refresher). The company distributes through direct-to-consumer, retail, commercial, residential, and e-commerce and digital channels.
Primo Brands began trading on November 11, 2024, and is classified as a mid-cap stock. Within consumer staples, drinking water tends to generate relatively stable, recurring demand, and the companys direct-to-consumer bulk water delivery business supports a subscription-like revenue model that differentiates it from many packaged goods peers.
- Bottled water pricing and volume drive revenue growth
- Merger synergies ramp as integration costs persist
- PET resin inflation pressures beverage margins
| Net Income: 58.7m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.03 > 0.02 and ΔFCF/TA -0.64 > 1.0 |
| NWC/Revenue: -0.49% < 20% (prev 1.79%; Δ -2.28% < -1%) |
| CFO/TA 0.07 > 3% & CFO 758.4m > Net Income 58.7m |
| Net Debt (5.98b) to EBITDA (1.08b): 5.54 < 3 |
| Current Ratio: 0.98 > 1.5 & < 3 |
| Outstanding Shares: last quarter (365.8m) vs 12m ago -4.13% < -2% |
| Gross Margin: 29.54% > 18% (prev 35.42%; Δ -5.88% > 0.5%) |
| Asset Turnover: 61.90% > 50% (prev 44.04%; Δ 17.86% > 0%) |
| Interest Coverage Ratio: 1.41 > 6 (EBIT TTM 456.1m / Interest Expense TTM 322.7m) |
| A: -0.00 (Total Current Assets 1.29b - Total Current Liabilities 1.32b) / Total Assets 10.6b |
| B: -0.19 (Retained Earnings -2.06b / Total Assets 10.6b) |
| C: 0.04 (EBIT TTM 456.1m / Avg Total Assets 10.8b) |
| D: 0.39 (Book Value of Equity 2.96b / Total Liabilities 7.63b) |
| Altman-Z'' = 0.04 = B |
| DSRI: 0.77 (Receivables 535.8m/504.6m, Revenue 6.68b/4.84b) |
| GMI: 1.20 (GM 35.42% / 29.54%) |
| AQI: 0.99 (AQ_t 0.62 / AQ_t-1 0.63) |
| SGI: 1.38 (Revenue 6.68b / 4.84b) |
| TATA: -0.07 (NI 58.7m - CFO 758.4m) / TA 10.6b) |
| Beneish M = -2.77 (Cap -4..+1) = A |
As of June 27, 2026, the stock is trading at USD 24.95 with a total of 2,280,229 shares traded. Over the past week, the price has changed by +5.40%, over one month by +4.73%, over three months by +36.29% and over the past year by -12.41%.
Current recommended Stop Loss: 23.90 (which is 4.2% or 1.3 ATR below the current price).
Primo Brands has received a consensus analysts rating of 4.56. Therefore, it is recommended to buy PRMB.
- StrongBuy: 5
- Buy: 4
- Hold: 0
- Sell: 0
- StrongSell: 0
| Analysts Target Price | 27.2 | 8.9% |
P/E Trailing = 127.7369
P/E Forward = 18.797
P/S = 1.3191
P/B = 2.9781
Revenue TTM = 6.68b USD
EBIT TTM = 456.1m USD
EBITDA TTM = 1.08b USD
Long Term Debt = 5.08b USD (from longTermDebt, last quarter)
Short Term Debt = 162.5m USD (from shortTermDebt, last quarter)
Debt = 6.27b USD (from shortLongTermDebtTotal, last quarter) + Leases 555.0m
Net Debt = 5.98b USD (calculated: Debt 6.27b - CCE 288.2m)
Enterprise Value = 14.8b USD (8.81b + Debt 6.27b - CCE 288.2m)
Interest Coverage Ratio = 1.41 (Ebit TTM 456.1m / Interest Expense TTM 322.7m)
EV/FCF = 43.77x (Enterprise Value 14.8b / FCF TTM 337.8m)
FCF Yield = 2.28% (FCF TTM 337.8m / Enterprise Value 14.8b)
FCF Margin = 5.06% (FCF TTM 337.8m / Revenue TTM 6.68b)
Net Margin = 0.88% (Net Income TTM 58.7m / Revenue TTM 6.68b)
Gross Margin = 29.54% ((Revenue TTM 6.68b - Cost of Revenue TTM 4.70b) / Revenue TTM)
Gross Margin QoQ = 29.84% (prev 26.88%)
Tobins Q-Ratio = 1.40 (Enterprise Value 14.8b / Total Assets 10.6b)
Interest Expense / Debt = 5.15% (Interest Expense 322.7m / Debt 6.27b)
Taxrate = 45.28% (60.4m / 133.4m)
NOPAT = 249.6m (EBIT 456.1m * (1 - 45.28%))
Current Ratio = 0.98 (Total Current Assets 1.29b / Total Current Liabilities 1.32b)
Debt / Equity = 2.12 (Debt 6.27b / totalStockholderEquity, last quarter 2.96b)
Debt / EBITDA = 5.54 (Net Debt 5.98b / EBITDA 1.08b)
Debt / FCF = 17.70 (Net Debt 5.98b / FCF TTM 337.8m)
Total Stockholder Equity = 3.09b (last 4 quarters mean from totalStockholderEquity)
RoA = 0.54% (Net Income 58.7m / Total Assets 10.6b)
RoE = 1.90% (Net Income TTM 58.7m / Total Stockholder Equity 3.09b)
RoCE = 5.58% (EBIT 456.1m / Capital Employed (Equity 3.09b + L.T.Debt 5.08b))
RoIC = 2.73% (NOPAT 249.6m / Invested Capital 9.15b)
WACC = 5.23% (E(8.81b)/V(15.1b) * Re(6.95%) + D(6.27b)/V(15.1b) * Rd(5.15%) * (1-Tc(0.45)))
Discount Rate = 6.95% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 49.44 | Cagr: 44.21%
[DCF] Terminal Value 73.10% ; FCFF base≈370.7m ; Y1≈325.1m ; Y5≈262.7m
[DCF] Fair Price = N/A (negative equity: EV 4.22b - Net Debt 5.98b = -1.76b; debt exceeds intrinsic value)
EPS Correlation: 93.45 | EPS CAGR: 30.29% | SUE: -2.32 | # QB: -1
Revenue Correlation: 96.67 | Revenue CAGR: 66.21% | SUE: 0.06 | # QB: 0
EPS current Quarter (2026-06-30): EPS=0.34 | Chg30d=+0.50% | Revisions=-20% | Analysts=10
EPS next Quarter (2026-09-30): EPS=0.43 | Chg30d=+0.68% | Revisions=-50% | Analysts=10
EPS current Year (2026-12-31): EPS=1.28 | Chg30d=-0.24% | Revisions=-33% | GrowthEPS=-3.5% | GrowthRev=+1.7%
EPS next Year (2027-12-31): EPS=1.48 | Chg30d=+0.00% | Revisions=-47% | GrowthEPS=+15.2% | GrowthRev=+3.5%
[Analyst] Revisions Ratio: -50%