(PRO) PROS Holdings - Ratings and Ratios

Exchange: NYSE • Country: United States • Currency: USD • Type: Common Stock • ISIN: US74346Y1038

PRO: Pricing, Quoting, Airline Revenue, Digital Retail, Offer Marketing

PROS Holdings, Inc. (NYSE: PRO) is a global leader in AI-driven revenue and profit optimization software. The company specializes in solutions for pricing, quoting, and revenue management, serving industries such as automotive, industrial manufacturing, transportation, logistics, healthcare, and travel. Its platform enables businesses to optimize offers, streamline sales processes, and personalize pricing strategies. Key products include PROS Smart Configure Price Quote, PROS Smart Price Optimization and Management, and PROS Airline Revenue Management. The company also offers digital retail and dynamic offer marketing solutions, supported by a range of software-related services. PROS operates globally, with a strong presence in Europe, the Asia Pacific, the Middle East, Africa, and the Americas. Headquartered in Houston, Texas, the company was founded in 1985 and has established itself as a critical partner for enterprises seeking to modernize their commercial strategies. Web URL: https://www.pros.com.

PROS Holdings serves a diverse customer base, including Fortune 500 companies, airlines, and industrial manufacturers. Its solutions are designed to integrate with existing systems, providing end-to-end optimization for sales, pricing, and customer interactions. The companys airline-focused products, such as PROS Airline Real-Time Dynamic Pricing and PROS Dynamic Ancillary Pricing, leverage AI and machine learning to maximize revenue and improve customer satisfaction. PROS also offers PROS Corporate Sales, enabling airlines to manage commercial agreements with corporate customers more effectively. The companys global reach and industry-specific solutions position it as a key player in the digital transformation of B2B and B2C commerce.

Forecast: Based on the provided data, PROS Holdings, Inc. (NYSE: PRO) is currently trading at $16.33, below its 20-day and 50-day moving averages of $16.63 and $19.41, respectively. This indicates potential near-term downward pressure. However, the stocks forward P/E of 27.86 suggests market expectations for future earnings growth. The companys price-to-sales ratio of 2.34 is elevated, reflecting its growth-oriented valuation. With an average true range (ATR) of 0.93, short-term price movements are likely to remain moderate. Investors should monitor the stocks ability to reclaim its 200-day moving average of $21.09, which could signal a potential rally.

Additional Sources for PRO Stock

PRO Stock Overview

Market Cap in USD 786m
Sector Technology
Industry Software - Application
GiC Sub-Industry Application Software
IPO / Inception 2007-06-28

PRO Stock Ratings

Growth Rating -58.4
Fundamental 16.3
Dividend Rating 0.0
Rel. Strength -54.2
Analysts 4.63/5
Fair Price Momentum 13.24 USD
Fair Price DCF 13.61 USD

PRO Dividends

No Dividends Paid

PRO Growth Ratios

Growth Correlation 3m -92.1%
Growth Correlation 12m -46.7%
Growth Correlation 5y -65.1%
CAGR 5y -13.12%
CAGR/Max DD 5y -0.19
Sharpe Ratio 12m -0.44
Alpha -60.68
Beta 1.190
Volatility 58.35%
Current Volume 474.3k
Average Volume 20d 481.3k
What is the price of PRO stocks?
As of May 09, 2025, the stock is trading at USD 16.58 with a total of 474,313 shares traded.
Over the past week, the price has changed by -2.93%, over one month by +10.24%, over three months by -39.25% and over the past year by -49.71%.
Is PROS Holdings a good stock to buy?
Neither. Based on ValueRay Fundamental Analyses, PROS Holdings is currently (May 2025) neither a good nor a bad stock to buy. It has a ValueRay Fundamental Rating of 16.30 and therefor a neutral outlook according to the companies health.
Based on ValueRays Analyses, Dividends and Discounted-Cash-Flow, the Fair Value of PRO as of May 2025 is 13.24. This means that PRO is currently overvalued and has a potential downside of -20.14%.
Is PRO a buy, sell or hold?
PROS Holdings has received a consensus analysts rating of 4.63. Therefor, it is recommend to buy PRO.
  • Strong Buy: 6
  • Buy: 1
  • Hold: 1
  • Sell: 0
  • Strong Sell: 0
What are the forecast for PRO stock price target?
According to ValueRays Forecast Model, PRO PROS Holdings will be worth about 14.7 in May 2026. The stock is currently trading at 16.58. This means that the stock has a potential downside of -11.46%.
Issuer Forecast Upside
Wallstreet Target Price 28.9 74.1%
Analysts Target Price 28.9 74.1%
ValueRay Target Price 14.7 -11.5%