PRSU Stock Analysis: Pursuit Attractions | NYSE
Travel Services | NYSE, USA | Market Cap: 1.435m USD | 12M Return: 44.9% | US92552R4065 | Charts, Fundamentals & Technical Analysis
Avg Turnover: 11.4M
Qual. Beats: 0
Rev. Trend: 93.7%
Qual. Beats: 0
Warnings
No concerns identified
Tailwinds
Seasonality 11.7 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
Pursuit Attractions and Hospitality, Inc. (NYSE: PRSU) is a travel and hospitality company that owns and operates a portfolio of attractions, lodges, eco-luxury resorts, and integrated restaurants, retail, and transportation facilities across iconic destinations in the United States, Canada, Iceland, and Costa Rica. The company was founded in 1926, is headquartered in Denver, Colorado, and was formerly known as Viad Corp before rebranding in January 2025.
Listed in the Hotels, Resorts & Cruise Lines sub-industry within the Consumer Discretionary sector, PRSU operates an asset-heavy destination-based business model that combines lodging, hospitality services, and experiences rather than focusing solely on traditional hotel operations. Its geographic diversification across North America and select international destinations reflects a strategy aimed at capturing tourism demand in well-known natural and cultural travel markets.
- Banff and Jasper occupancy surges on peak summer tourism demand
- New FlyOver attraction openings expand experiential portfolio visitation
- Canadian dollar weakness pressures translated revenue from park operations
- Eco-luxury resort bookings at Blue Sky benefit from luxury travel recovery
| Net Income: 41.3m TTM > 0 and > 6% of Revenue |
| FCF/TA: -0.01 > 0.02 and ΔFCF/TA 3.32 > 1.0 |
| NWC/Revenue: 16.93% < 20% (prev 1.28%; Δ 15.65% < -1%) |
| CFO/TA 0.08 > 3% & CFO 77.9m > Net Income 41.3m |
| Net Debt (218.0m) to EBITDA (121.5m): 1.79 < 3 |
| Current Ratio: 1.61 > 1.5 & < 3 |
| Outstanding Shares: last quarter (28.0m) vs 12m ago -1.46% < -2% |
| Gross Margin: 36.16% > 18% (prev 11.07%; Δ 25.10% > 0.5%) |
| Asset Turnover: 50.51% > 50% (prev 41.04%; Δ 9.47% > 0%) |
| Interest Coverage Ratio: 6.94 > 6 (EBIT TTM 78.1m / Interest Expense TTM 11.3m) |
| A: 0.08 (Total Current Assets 216.7m - Total Current Liabilities 134.9m) / Total Assets 1.02b |
| B: 0.05 (Retained Earnings 47.5m / Total Assets 1.02b) |
| C: 0.08 (EBIT TTM 78.1m / Avg Total Assets 956.7m) |
| D: 1.30 (Book Value of Equity 536.3m / Total Liabilities 411.4m) |
| Altman-Z'' = 2.60 = A |
| DSRI: 0.64 (Receivables 21.2m/25.3m, Revenue 483.2m/366.5m) |
| GMI: 0.31 (GM 11.07% / 36.16%) |
| AQI: 0.95 (AQ_t 0.20 / AQ_t-1 0.21) |
| SGI: 1.32 (Revenue 483.2m / 366.5m) |
| TATA: -0.04 (NI 41.3m - CFO 77.9m) / TA 1.02b) |
| Beneish M = -3.76 (Cap -4..+1) = AAA |
As of October 07, 2026, the stock is trading at USD 52.73 with a total of 269,000 shares traded. Over the past week, the price has changed by +5.25%, over one month by +10.45%, over three months by -2.80% and over the past year by +44.90%.
Current recommended Stop Loss: 49.30 (which is 6.5% or 2.4 ATR below the current price).
Pursuit Attractions has received a consensus analysts rating of 4.86. Therefore, it is recommended to buy PRSU.
- StrongBuy: 6
- Buy: 1
- Hold: 0
- Sell: 0
- StrongSell: 0
| Analysts Target Price | 62.1 | 17.8% |
P/E Trailing = 35.5714
P/E Forward = 25.974
P/S = 2.9703
P/B = 2.4445
P/EG = 1.7326
Revenue TTM = 483.2m USD
EBIT TTM = 78.1m USD
EBITDA TTM = 121.5m USD
Long Term Debt = 234.1m USD (from longTermDebt, last quarter)
Short Term Debt = 2.35m USD (from shortTermDebt, last quarter)
Debt = 251.8m USD (from shortLongTermDebtTotal, last quarter) + Leases 8.53m
Net Debt = 218.0m USD (calculated: Debt 251.8m - CCE 33.9m)
Enterprise Value = 1.65b USD (1.44b + Debt 251.8m - CCE 33.9m)
Interest Coverage Ratio = 6.94 (Ebit TTM 78.1m / Interest Expense TTM 11.3m)
EV/FCF = -304.1x (Enterprise Value 1.65b / FCF TTM -5.44m)
FCF Yield = -0.33% (FCF TTM -5.44m / Enterprise Value 1.65b)
FCF Margin = -1.13% (FCF TTM -5.44m / Revenue TTM 483.2m)
Net Margin = 8.54% (Net Income TTM 41.3m / Revenue TTM 483.2m)
Gross Margin = 36.16% ((Revenue TTM 483.2m - Cost of Revenue TTM 308.5m) / Revenue TTM)
Gross Margin QoQ = 39.35% (prev -6.26%)
Tobins Q-Ratio = 1.62 (Enterprise Value 1.65b / Total Assets 1.02b)
Interest Expense / Debt = 4.47% (Interest Expense 11.3m / Debt 251.8m)
Taxrate = 25.05% (18.3m / 73.2m)
NOPAT = 58.6m (EBIT 78.1m * (1 - 25.05%))
Current Ratio = 1.61 (Total Current Assets 216.7m / Total Current Liabilities 134.9m)
Debt / Equity = 0.47 (Debt 251.8m / totalStockholderEquity, last quarter 536.3m)
Debt / EBITDA = 1.79 (Net Debt 218.0m / EBITDA 121.5m)
Debt / FCF = -40.09 (negative FCF - burning cash) (Net Debt 218.0m / FCF TTM -5.44m)
Total Stockholder Equity = 564.8m (last 4 quarters mean from totalStockholderEquity)
RoA = 4.31% (Net Income 41.3m / Total Assets 1.02b)
RoE = 7.31% (Net Income TTM 41.3m / Total Stockholder Equity 564.8m)
RoCE = 9.78% (EBIT 78.1m / Capital Employed (Equity 564.8m + L.T.Debt 234.1m))
RoIC = 6.78% (NOPAT 58.6m / Invested Capital 863.6m)
WACC = 6.74% (E(1.44b)/V(1.69b) * Re(7.34%) + D(251.8m)/V(1.69b) * Rd(4.47%) * (1-Tc(0.25)))
Discount Rate = 7.34% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 85.60 | Cagr: 13.53%
[DCF] Fair Price = unknown (Cash Flow -5.44m)
EPS Correlation: N/A | EPS CAGR: N/A | SUE: 0.02 | # QB: 0
Revenue Correlation: 93.69 | Revenue CAGR: 13.65% | SUE: 0.03 | # QB: 0
EPS current Quarter (2026-09-30): EPS=2.94 | Chg30d=-1.27% | Revisions=+40% | Analysts=6
EPS current Year (2026-12-31): EPS=1.70 | Chg30d=-0.21% | Revisions=+40% | GrowthEPS=+43.8% | GrowthRev=+7.5%
EPS next Year (2027-12-31): EPS=1.84 | Chg30d=-2.70% | Revisions=+0% | GrowthEPS=+8.6% | GrowthRev=+2.8%
[Analyst] Revisions Ratio: +44% (up=5, down=1)