(W) Wayfair - NYSE

Sector: Consumer Cyclical | Industry: Internet Retail | Exchange: NYSE (USA) | Market Cap: 12.344m USD | Total Return: 86.5% in 12m

Furniture, Decor, Housewares, Home Improvement
Total Rating 43
Safety 28
Buy Signal 0.50
Internet Retail
Industry Rotation: +3.5
Market Cap: 12.3B
Avg Turnover: 278M
Risk 3d forecast
Volatility63.4%
VaR 5th Pctl10.7%
VaR vs Median2.30%
Reward TTM
Sharpe Ratio1.21
Rel. Str. IBD76.2
Rel. Str. Peer Group84.1
Character TTM
Beta2.437
Beta Downside2.613
Hurst Exponent0.468
Drawdowns 3y
Max DD71.49%
CAGR/Max DD0.19
CAGR/Mean DD0.41
EPS (Earnings per Share) EPS (Earnings per Share) of W over the last years for every Quarter: "2021-06": 1.89, "2021-09": 0.14, "2021-12": -0.92, "2022-03": -1.96, "2022-06": -1.94, "2022-09": -2.11, "2022-12": -1.71, "2023-03": -1.13, "2023-06": 0.21, "2023-09": -0.13, "2023-12": -0.11, "2024-03": -0.32, "2024-06": 0.47, "2024-09": 0.22, "2024-12": -0.25, "2025-03": 0.1, "2025-06": 0.87, "2025-09": 0.7, "2025-12": 0.85, "2026-03": -0.8,
Last SUE: -1.95
Qual. Beats: -1
Revenue Revenue of W over the last years for every Quarter: 2021-06: 3857.626, 2021-09: 3121.083, 2021-12: 3252, 2022-03: 2993, 2022-06: 3284, 2022-09: 2840, 2022-12: 3101, 2023-03: 2774, 2023-06: 3171, 2023-09: 2944, 2023-12: 3114, 2024-03: 2729, 2024-06: 3117, 2024-09: 2884, 2024-12: 3121, 2025-03: 2730, 2025-06: 3273, 2025-09: 3117, 2025-12: 3337, 2026-03: 2931,
Rev. CAGR: 1.67%
Rev. Trend: 69.4%
Last SUE: 0.65
Qual. Beats: 0

Warnings

Negative Equity with losses - insolvent profile

High Debt/EBITDA (25.6) with thin interest coverage (-1.2)

Interest Coverage Ratio -1.2 is critical

Altman Z'' -7.58 < 1.0 - financial distress zone

Choppy

Tailwinds

Tailwind

Description: W Wayfair

Wayfair Inc. is a large-cap U-commerce retailer specializing in furniture, décor, housewares, and home improvement products, serving customers in the United States and international markets. The company operates a portfolio of branded sites, including Wayfair, Joss & Main, AllModern, Birch Lane, Perigold, and Wayfair Professional, and sells under owned labels such as Three Posts and Mercury Row.

As a pure-play online retailer within the Consumer Discretionary sector, Wayfair sells through its digital storefronts without a traditional brick-and-mortar footprint, distinguishing it from legacy home furnishings peers. Headquartered in Boston and founded in 2002, the company listed on the NYSE in 2014.

Headlines to Watch Out For
  • Housing market weakness pressures home furnishings demand
  • Adjusted EBITDA improvement signals path to profitability
  • Competition from Amazon and Target pressures market share
Piotroski VR-10 (Strict) 3.5
Net Income: -305.0m TTM > 0 and > 6% of Revenue
FCF/TA: 0.16 > 0.02 and ΔFCF/TA 10.77 > 1.0
NWC/Revenue: -3.85% < 20% (prev -3.29%; Δ -0.56% < -1%)
CFO/TA 0.20 > 3% & CFO 578.0m > Net Income -305.0m
Net Debt (3.28b) to EBITDA (128.0m): 25.60 < 3
Current Ratio: 0.76 > 1.5 & < 3
Outstanding Shares: last quarter (131.0m) vs 12m ago 3.15% < -2%
Gross Margin: 30.08% > 18% (prev 30.31%; Δ -0.22% > 0.5%)
Asset Turnover: 402.5% > 50% (prev 346.7%; Δ 55.89% > 0%)
Interest Coverage Ratio: -1.21 > 6 (EBIT TTM -163.0m / Interest Expense TTM 135.0m)
Altman Z'' -7.58
A: -0.17 (Total Current Assets 1.57b - Total Current Liabilities 2.06b) / Total Assets 2.87b
B: -1.72 (Retained Earnings -4.93b / Total Assets 2.87b)
C: -0.05 (EBIT TTM -163.0m / Avg Total Assets 3.14b)
D: -0.50 (Book Value of Equity -2.84b / Total Liabilities 5.71b)
Altman-Z'' = -7.58 = D
Beneish M -2.83
DSRI: 1.06 (Receivables 158.0m/140.0m, Revenue 12.7b/11.9b)
GMI: 1.01 (GM 30.31% / 30.08%)
AQI: 1.21 (AQ_t 0.02 / AQ_t-1 0.02)
SGI: 1.07 (Revenue 12.7b / 11.9b)
TATA: -0.31 (NI -305.0m - CFO 578.0m) / TA 2.87b)
Beneish M = -2.83 (Cap -4..+1) = A
What is the price of W shares?

As of June 28, 2026, the stock is trading at USD 94.47 with a total of 4,099,933 shares traded. Over the past week, the price has changed by +6.72%, over one month by +31.35%, over three months by +28.18% and over the past year by +86.48%.

Current recommended Stop Loss: 87.50 (which is 7.4% or 1.3 ATR below the current price).

Is W a buy, sell or hold?

Wayfair has received a consensus analysts rating of 3.77. Therefore, it is recommended to hold W.

  • StrongBuy: 12
  • Buy: 5
  • Hold: 17
  • Sell: 0
  • StrongSell: 1

What are the forecasts/targets for the W price?
Analysts Target Price 92.5 -2.1%
Wayfair (W) - Fundamental Data Overview as of 27 June 2026
Market Cap USD = 12.3b (12.3b USD * 1.0 USD.USD)
P/E Forward = 33.8983
P/S = 0.9752
P/B = 2679.4567
P/EG = 23.5004
Revenue TTM = 12.7b USD
EBIT TTM = -163.0m USD
EBITDA TTM = 128.0m USD
Long Term Debt = 2.93b USD (from longTermDebt, last quarter)
Short Term Debt = 39.0m USD (from shortTermDebt, last fiscal year)
Debt = 4.34b USD (from shortLongTermDebtTotal, last quarter) + Leases 704.0m
Net Debt = 3.28b USD (calculated: Debt 4.34b - CCE 1.06b)
Enterprise Value = 15.6b USD (12.3b + Debt 4.34b - CCE 1.06b)
Interest Coverage Ratio = -1.21 (Ebit TTM -163.0m / Interest Expense TTM 135.0m)
EV/FCF = 34.26x (Enterprise Value 15.6b / FCF TTM 456.0m)
FCF Yield = 2.92% (FCF TTM 456.0m / Enterprise Value 15.6b)
FCF Margin = 3.60% (FCF TTM 456.0m / Revenue TTM 12.7b)
Net Margin = -2.41% (Net Income TTM -305.0m / Revenue TTM 12.7b)
Gross Margin = 30.08% ((Revenue TTM 12.7b - Cost of Revenue TTM 8.85b) / Revenue TTM)
Gross Margin QoQ = 30.02% (prev 30.27%)
Tobins Q-Ratio = 5.44 (Enterprise Value 15.6b / Total Assets 2.87b)
Interest Expense / Debt = 3.11% (Interest Expense 135.0m / Debt 4.34b)
Taxrate = 21.0% (US federal default 21%)
NOPAT = -128.8m (EBIT -163.0m * (1 - 21.00%)) [loss with tax shield]
Current Ratio = 0.76 (Total Current Assets 1.57b / Total Current Liabilities 2.06b)
 Debt / Equity = -1.53 (negative equity) (Debt 4.34b / totalStockholderEquity, last quarter -2.84b)
 Debt / EBITDA = 25.60 (Net Debt 3.28b / EBITDA 128.0m)
Debt / FCF = 7.19 (Net Debt 3.28b / FCF TTM 456.0m)
Total Stockholder Equity = -2.78b (last 4 quarters mean from totalStockholderEquity)
RoA = -9.70% (Net Income -305.0m / Total Assets 2.87b)
 RoE = 10.98% (negative equity) (Net Income TTM -305.0m / Total Stockholder Equity -2.78b)
 RoCE = -106.4% (out of range, set to none) (EBIT -163.0m / Capital Employed (Equity -2.78b + L.T.Debt 2.93b))
 RoIC = -58.24% (negative operating profit) (NOPAT -128.8m / Invested Capital 221.1m)
 WACC = 11.41% (E(12.3b)/V(16.7b) * Re(14.56%) + D(4.34b)/V(16.7b) * Rd(3.11%) * (1-Tc(0.21)))
Discount Rate = 14.56% (= CAPM, Blume Beta Adj.) -> capped to 13.17%
Shares (quarterly) Correlation: 98.88 | Cagr: 4.75%
[DCF] Terminal Value 68.73% ; FCFF base≈343.6m ; Y1≈393.9m ; Y5≈579.7m
[DCF] Fair Price = 21.38 (EV 5.65b - Net Debt 3.28b = Equity 2.37b / Shares 111.0m; r=11.41% [WACC]; 5y FCF grow 15.0% → 2.50% )
EPS Correlation: N/A | EPS CAGR: N/A | SUE: -1.95 | # QB: -1
Revenue Correlation: 69.40 | Revenue CAGR: 1.67% | SUE: 0.65 | # QB: 0
EPS current Quarter (2026-06-30): EPS=0.90 | Chg30d=+0.75% | Revisions=+19% | Analysts=24
EPS next Quarter (2026-09-30): EPS=0.76 | Chg30d=+0.29% | Revisions=-7% | Analysts=24
EPS current Year (2026-12-31): EPS=2.79 | Chg30d=+0.55% | Revisions=-3% | GrowthEPS=+7.2% | GrowthRev=+5.5%
EPS next Year (2027-12-31): EPS=3.73 | Chg30d=-0.02% | Revisions=+11% | GrowthEPS=+33.7% | GrowthRev=+5.8%
[Analyst] Revisions Ratio: +19%