(WPP) WPP - Ratings and Ratios

Exchange: NYSE • Country: United Kingdom • Currency: USD • Type: Common Stock • ISIN: US92937A1025

Consultancy, Branding, Advertising, PR, Technology

Description: WPP WPP

WPP PLC ADR (NYSE:WPP) is a leading global creative transformation company that offers a diverse range of services, including marketing strategy, media planning, public relations, and technology implementation. The companys operations are segmented into Global Integrated Agencies, Public Relations, and Specialist Agencies, allowing it to cater to various client needs across different regions, including North America, Europe, Asia Pacific, and others.

From a business perspective, WPPs strengths lie in its ability to provide integrated services that combine creative ideation, media strategy, and technology implementation. This allows the company to help clients navigate the complex marketing landscape and stay ahead of the competition. Key Performance Indicators (KPIs) to watch for WPP include revenue growth, client win rates, and digital transformation metrics, such as the proportion of digital revenue to total revenue.

In terms of financials, WPPs Market Cap stands at $6.004 billion USD, with a P/E ratio of 8.41 and a Forward P/E of 5.50. The companys Return on Equity (RoE) is 18.57%, indicating a relatively strong return for shareholders. To further analyze WPPs financial health, other KPIs to consider include the debt-to-equity ratio, interest coverage ratio, and operating margin. These metrics can provide insights into the companys capital structure, ability to service debt, and profitability.

To evaluate WPPs stock performance, its essential to consider its historical trends and industry benchmarks. By analyzing the companys stock price movements in relation to its peers and the broader market, investors can gain a better understanding of WPPs relative performance and potential future prospects. Additional KPIs to consider include the stocks beta, dividend yield, and trading volume, which can provide further insights into the stocks risk profile and liquidity.

WPP Stock Overview

Market Cap in USD 5,728m
Sub-Industry Advertising
IPO / Inception 1990-03-26

WPP Stock Ratings

Growth Rating -64.9%
Fundamental 66.0%
Dividend Rating 56.4%
Return 12m vs S&P 500 -51.8%
Analyst Rating 3.0 of 5

WPP Dividends

Dividend Yield 12m 9.08%
Yield on Cost 5y 9.16%
Annual Growth 5y -2.16%
Payout Consistency 83.9%
Payout Ratio 7.1%

WPP Growth Ratios

Growth Correlation 3m -77.7%
Growth Correlation 12m -90.6%
Growth Correlation 5y -41.9%
CAGR 5y -10.69%
CAGR/Max DD 3y -0.19
CAGR/Mean DD 3y -0.60
Sharpe Ratio 12m -0.36
Alpha -52.81
Beta 0.423
Volatility 27.42%
Current Volume 714.3k
Average Volume 20d 347.2k
Stop Loss 25.8 (-3.1%)
Signal -0.90

Piotroski VR‑10 (Strict, 0-10) 2.5

Net Income (688.5m TTM) > 0 and > 6% of Revenue (6% = 1.50b TTM)
FCFTA 0.05 (>2.0%) and ΔFCFTA -0.96pp (YES ≥ +1.0pp, WARN ≥ +0.5pp)
NWC/Revenue -7.63% (prev -10.36%; Δ 2.73pp) (YES ≤20% & Δ≤-1pp; WARN ≤25% & Δ≤0 oder ≤40% & Δ≤-3pp)
CFO/TA 0.00 (>3.0%) and CFO 102.0m <= Net Income 688.5m (YES >=105%, WARN >=100%)
Net Debt (5.32b) to EBITDA (2.35b) ratio: 2.26 <= 3.0 (WARN <= 3.5)
Current Ratio 0.86 (target 1.5–3.0; WARN 1.2–<1.5 or >3.0–5.0; CFO/TA gate active)
Outstanding Shares last Quarter (218.6m) change vs 12m ago 1.74% (target <= -2.0% for YES)
Gross Margin 15.22% (prev 16.97%; Δ -1.75pp) >=18% & Δ>=+0.5pp (WARN >=15% & Δ>=0)
Asset Turnover 100.0% (prev 83.64%; Δ 16.40pp) >=50% & Δ>=+2pp (WARN >=35% & Δ>=0)
Interest Coverage Ratio 3.00 (EBITDA TTM 2.35b / Interest Expense TTM 595.0m) >= 6 (WARN >= 3)

Altman Z'' 0.48

(A) -0.08 = (Total Current Assets 11.85b - Total Current Liabilities 13.76b) / Total Assets 23.39b
(B) 0.12 = Retained Earnings (Balance) 2.82b / Total Assets 23.39b
(C) 0.07 = EBIT TTM 1.79b / Avg Total Assets 25.01b
(D) 0.14 = Book Value of Equity 2.79b / Total Liabilities 19.99b
Total Rating: 0.48 = (6.56 * A) + (3.26 * B) + (6.72 * C) + (1.05 * D)

ValueRay F-Score (Strict, 0-100) 66.00

1. Piotroski 2.50pt = -2.50
2. FCF Yield 11.54% = 5.0
3. FCF Margin 4.68% = 1.17
4. Debt/Equity 2.33 = 0.26
5. Debt/Ebitda 3.15 = -1.96
6. ROIC - WACC 9.28% = 11.60
7. RoE 20.20% = 1.68
8. Rev. Trend 22.20% = 1.11
9. Rev. CAGR -0.55% = -0.09
10. EPS Trend -11.02% = -0.28
11. EPS CAGR 0.0% = 0.0

What is the price of WPP shares?

As of September 16, 2025, the stock is trading at USD 26.62 with a total of 714,300 shares traded.
Over the past week, the price has changed by -2.13%, over one month by +4.56%, over three months by -27.64% and over the past year by -42.63%.

Is WPP a good stock to buy?

Partly, yes. Based on ValueRay´s Fundamental Analyses, WPP (NYSE:WPP) is currently (September 2025) ok to buy, but has to be watched. It has a ValueRay Fundamental Rating of 66.00 and therefor a somewhat positive outlook according to the companies health.
Based on momentum, paid dividends and discounted-cash-flow analyses, the fair value of WPP is around 25.42 USD . This means that WPP is currently overvalued and has a potential downside of -4.51%.

Is WPP a buy, sell or hold?

WPP has received a consensus analysts rating of 3.00. Therefor, it is recommend to hold WPP.
  • Strong Buy: 0
  • Buy: 1
  • Hold: 0
  • Sell: 1
  • Strong Sell: 0

What are the forecasts/targets for the WPP price?

Issuer Target Up/Down from current
Wallstreet Target Price 31.7 18.9%
Analysts Target Price 31.7 18.9%
ValueRay Target Price 27.1 1.9%

Last update: 2025-09-05 05:08

WPP Fundamental Data Overview

Market Cap GBP = 4.21b (5.73b USD * 0.7352 USD.GBP)
CCE Cash And Equivalents = 1.44b GBP (Cash And Short Term Investments, last quarter)
P/E Trailing = 11.3462
P/E Forward = 5.1921
P/S = 0.4041
P/B = 1.3364
P/EG = 3.667
Beta = 0.815
Revenue TTM = 25.02b GBP
EBIT TTM = 1.79b GBP
EBITDA TTM = 2.35b GBP
Long Term Debt = 6.23b GBP (from nonCurrentLiabilitiesTotal, last quarter)
Short Term Debt = 1.16b GBP (from shortTermDebt, last quarter)
Debt = 7.38b GBP (Calculated: Short Term 1.16b + Long Term 6.23b)
Net Debt = 5.32b GBP (from netDebt column, last quarter)
Enterprise Value = 10.16b GBP (4.21b + Debt 7.38b - CCE 1.44b)
Interest Coverage Ratio = 3.00 (Ebit TTM 1.79b / Interest Expense TTM 595.0m)
FCF Yield = 11.54% (FCF TTM 1.17b / Enterprise Value 10.16b)
FCF Margin = 4.68% (FCF TTM 1.17b / Revenue TTM 25.02b)
Net Margin = 2.75% (Net Income TTM 688.5m / Revenue TTM 25.02b)
Gross Margin = 15.22% ((Revenue TTM 25.02b - Cost of Revenue TTM 21.21b) / Revenue TTM)
Tobins Q-Ratio = 3.64 (Enterprise Value 10.16b / Book Value Of Equity 2.79b)
Interest Expense / Debt = 2.41% (Interest Expense 178.0m / Debt 7.38b)
Taxrate = 38.99% (402.0m / 1.03b)
NOPAT = 1.09b (EBIT 1.79b * (1 - 38.99%))
Current Ratio = 0.86 (Total Current Assets 11.85b / Total Current Liabilities 13.76b)
Debt / Equity = 2.33 (Debt 7.38b / last Quarter total Stockholder Equity 3.16b)
Debt / EBITDA = 3.15 (Net Debt 5.32b / EBITDA 2.35b)
Debt / FCF = 6.30 (Debt 7.38b / FCF TTM 1.17b)
Total Stockholder Equity = 3.41b (last 4 quarters mean)
RoA = 2.94% (Net Income 688.5m, Total Assets 23.39b )
RoE = 20.20% (Net Income TTM 688.5m / Total Stockholder Equity 3.41b)
RoCE = 18.53% (Ebit 1.79b / (Equity 3.41b + L.T.Debt 6.23b))
RoIC = 12.97% (NOPAT 1.09b / Invested Capital 8.40b)
WACC = 3.69% (E(4.21b)/V(11.60b) * Re(7.57%)) + (D(7.38b)/V(11.60b) * Rd(2.41%) * (1-Tc(0.39)))
Shares Correlation 3-Years: -9.09 | Cagr: -0.49%
Discount Rate = 7.57% (= CAPM, Blume Beta Adj.) -> floored to rf + ERP 8.05%
[DCF Debug] Terminal Value 79.53% ; FCFE base≈1.34b ; Y1≈1.46b ; Y5≈1.85b
Fair Price DCF = 149.6 (DCF Value 32.28b / Shares Outstanding 215.8m; 5y FCF grow 10.57% → 3.0% )
Revenue Correlation: 22.20 | Revenue CAGR: -0.55%
Rev Growth-of-Growth: 10.35
EPS Correlation: -11.02 | EPS CAGR: 0.0%
EPS Growth-of-Growth: 50.55

Additional Sources for WPP Stock

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