(WPP) WPP - Overview
Exchange: NYSE •
Country: United Kingdom •
Currency: USD •
Type: Common Stock •
ISIN: US92937A1025
Stock: Advertising, Marketing, Public Relations, Technology, Consulting
Total Rating 29
Risk 74
Buy Signal -1.15
| Risk 5d forecast | |
|---|---|
| Volatility | 52.5% |
| Relative Tail Risk | -2.32% |
| Reward TTM | |
|---|---|
| Sharpe Ratio | -1.78 |
| Alpha | -73.19 |
| Character TTM | |
|---|---|
| Beta | 0.750 |
| Beta Downside | 0.646 |
| Drawdowns 3y | |
|---|---|
| Max DD | 71.59% |
| CAGR/Max DD | -0.45 |
Risks
Technicals:
choppy
Description: WPP WPP March 05, 2026
WPP plc is a global marketing and communications company. It provides services across four key areas: communications, experience, commerce, and technology.
The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. This structure allows WPP to offer a broad range of services, including marketing strategy, media planning, public relations, and brand consulting. The advertising sector is characterized by intense competition and rapid technological change.
WPPs business model relies on attracting and retaining clients across diverse industries and geographic regions. Digital transformation and data analytics are increasingly central to modern marketing services.
Further research on ValueRay can provide detailed financial metrics and competitive analysis for WPP.
Headlines to watch out for
- Global advertising spend directly impacts WPP revenue
- Client retention and new business wins drive growth
- Economic downturns reduce marketing budgets
- Digital transformation services expand market share
Piotroski VR‑10 (Strict, 0-10) 5.5
| Net Income: 327.0m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.08 > 0.02 and ΔFCF/TA 1.72 > 1.0 |
| NWC/Revenue: -5.89% < 20% (prev -7.24%; Δ 1.36% < -1%) |
| CFO/TA 0.09 > 3% & CFO 2.13b > Net Income 327.0m |
| Net Debt (4.14b) to EBITDA (2.21b): 1.87 < 3 |
| Current Ratio: 0.89 > 1.5 & < 3 |
| Outstanding Shares: last quarter (215.0m) vs 12m ago -80.31% < -2% |
| Gross Margin: 16.25% > 18% (prev 0.17%; Δ 1.61k% > 0.5%) |
| Asset Turnover: 113.4% > 50% (prev 86.27%; Δ 27.14% > 0%) |
| Interest Coverage Ratio: 2.70 > 6 (EBITDA TTM 2.21b / Interest Expense TTM 595.0m) |
Altman Z'' 0.36
| A: -0.07 (Total Current Assets 13.17b - Total Current Liabilities 14.84b) / Total Assets 24.07b |
| B: 0.09 (Retained Earnings 2.05b / Total Assets 24.07b) |
| C: 0.06 (EBIT TTM 1.61b / Avg Total Assets 24.94b) |
| D: 0.10 (Book Value of Equity 2.15b / Total Liabilities 21.30b) |
| Altman-Z'' Score: 0.36 = B |
Beneish M -3.15
| DSRI: 0.72 (Receivables 7.28b/7.98b, Revenue 28.29b/22.27b) |
| GMI: 1.04 (GM 16.25% / 16.91%) |
| AQI: 0.92 (AQ_t 0.37 / AQ_t-1 0.40) |
| SGI: 1.27 (Revenue 28.29b / 22.27b) |
| TATA: -0.07 (NI 327.0m - CFO 2.13b) / TA 24.07b) |
| Beneish M-Score: -3.15 (Cap -4..+1) = AA |
What is the price of WPP shares?
As of March 21, 2026, the stock is trading at USD 15.11 with a total of 563,769 shares traded.
Over the past week, the price has changed by -3.64%, over one month by -19.80%, over three months by -31.41% and over the past year by -60.58%.
Over the past week, the price has changed by -3.64%, over one month by -19.80%, over three months by -31.41% and over the past year by -60.58%.
Is WPP a buy, sell or hold?
WPP has received a consensus analysts rating of 3.00.
Therefor, it is recommend to hold WPP.
- StrongBuy: 0
- Buy: 1
- Hold: 0
- Sell: 1
- StrongSell: 0
What are the forecasts/targets for the WPP price?
| Issuer | Target | Up/Down from current |
|---|---|---|
| Wallstreet Target Price | 20.6 | 36.6% |
| Analysts Target Price | 20.6 | 36.6% |
WPP Fundamental Data Overview March 20, 2026
P/E Forward = 3.7665
P/S = 0.2417
P/B = 0.9998
P/EG = 4.229
Revenue TTM = 28.29b USD
EBIT TTM = 1.61b USD
EBITDA TTM = 2.21b USD
Long Term Debt = 3.85b USD (from longTermDebt, two quarters ago)
Short Term Debt = 1.04b USD (from shortTermDebt, last quarter)
Debt = 6.83b USD (from shortLongTermDebtTotal, last quarter)
Net Debt = 4.14b USD (from netDebt column, last quarter)
Enterprise Value = 7.41b USD (3.28b + Debt 6.83b - CCE 2.69b)
Interest Coverage Ratio = 2.70 (Ebit TTM 1.61b / Interest Expense TTM 595.0m)
EV/FCF = 4.00x (Enterprise Value 7.41b / FCF TTM 1.85b)
FCF Yield = 24.98% (FCF TTM 1.85b / Enterprise Value 7.41b)
FCF Margin = 6.55% (FCF TTM 1.85b / Revenue TTM 28.29b)
Net Margin = 1.16% (Net Income TTM 327.0m / Revenue TTM 28.29b)
Gross Margin = 16.25% ((Revenue TTM 28.29b - Cost of Revenue TTM 23.69b) / Revenue TTM)
Gross Margin QoQ = 19.01% (prev 12.56%)
Tobins Q-Ratio = 0.31 (Enterprise Value 7.41b / Total Assets 24.07b)
Interest Expense / Debt = 2.61% (Interest Expense 178.0m / Debt 6.83b)
Taxrate = 21.0% (US default 21%)
NOPAT = 1.27b (EBIT 1.61b * (1 - 21.00%))
Current Ratio = 0.89 (Total Current Assets 13.17b / Total Current Liabilities 14.84b)
Debt / Equity = 2.69 (Debt 6.83b / totalStockholderEquity, last quarter 2.54b)
Debt / EBITDA = 1.87 (Net Debt 4.14b / EBITDA 2.21b)
Debt / FCF = 2.23 (Net Debt 4.14b / FCF TTM 1.85b)
Total Stockholder Equity = 3.17b (last 4 quarters mean from totalStockholderEquity)
RoA = 1.31% (Net Income 327.0m / Total Assets 24.07b)
RoE = 10.32% (Net Income TTM 327.0m / Total Stockholder Equity 3.17b)
RoCE = 22.91% (EBIT 1.61b / Capital Employed (Equity 3.17b + L.T.Debt 3.85b))
RoIC = 15.39% (NOPAT 1.27b / Invested Capital 8.25b)
WACC = 4.20% (E(3.28b)/V(10.11b) * Re(8.68%) + D(6.83b)/V(10.11b) * Rd(2.61%) * (1-Tc(0.21)))
Discount Rate = 8.68% (= CAPM, Blume Beta Adj.)
Shares Correlation 3-Years: 33.33 | Cagr: 0.03%
[DCF] Terminal Value 88.10% ; FCFF base≈1.73b ; Y1≈2.05b ; Y5≈3.21b
[DCF] Fair Price = 415.9 (EV 93.87b - Net Debt 4.14b = Equity 89.74b / Shares 215.8m; r=5.90% [WACC]; 5y FCF grow 20.13% → 2.90% )
EPS Correlation: -18.91 | EPS CAGR: -16.64% | SUE: 0.0 | # QB: 0
Revenue Correlation: 11.63 | Revenue CAGR: 3.63% | SUE: N/A | # QB: 0
EPS current Year (2026-12-31): EPS=3.44 | Chg7d=-0.019 | Chg30d=-0.019 | Revisions Net=+0 | Growth EPS=-19.4% | Growth Revenue=-6.0%
EPS next Year (2027-12-31): EPS=3.54 | Chg7d=-0.888 | Chg30d=-0.888 | Revisions Net=-1 | Growth EPS=+2.8% | Growth Revenue=-0.3%
[Analyst] Revisions Ratio: +0.00 (1 Up / 1 Down within 30d for Current Year)
P/S = 0.2417
P/B = 0.9998
P/EG = 4.229
Revenue TTM = 28.29b USD
EBIT TTM = 1.61b USD
EBITDA TTM = 2.21b USD
Long Term Debt = 3.85b USD (from longTermDebt, two quarters ago)
Short Term Debt = 1.04b USD (from shortTermDebt, last quarter)
Debt = 6.83b USD (from shortLongTermDebtTotal, last quarter)
Net Debt = 4.14b USD (from netDebt column, last quarter)
Enterprise Value = 7.41b USD (3.28b + Debt 6.83b - CCE 2.69b)
Interest Coverage Ratio = 2.70 (Ebit TTM 1.61b / Interest Expense TTM 595.0m)
EV/FCF = 4.00x (Enterprise Value 7.41b / FCF TTM 1.85b)
FCF Yield = 24.98% (FCF TTM 1.85b / Enterprise Value 7.41b)
FCF Margin = 6.55% (FCF TTM 1.85b / Revenue TTM 28.29b)
Net Margin = 1.16% (Net Income TTM 327.0m / Revenue TTM 28.29b)
Gross Margin = 16.25% ((Revenue TTM 28.29b - Cost of Revenue TTM 23.69b) / Revenue TTM)
Gross Margin QoQ = 19.01% (prev 12.56%)
Tobins Q-Ratio = 0.31 (Enterprise Value 7.41b / Total Assets 24.07b)
Interest Expense / Debt = 2.61% (Interest Expense 178.0m / Debt 6.83b)
Taxrate = 21.0% (US default 21%)
NOPAT = 1.27b (EBIT 1.61b * (1 - 21.00%))
Current Ratio = 0.89 (Total Current Assets 13.17b / Total Current Liabilities 14.84b)
Debt / Equity = 2.69 (Debt 6.83b / totalStockholderEquity, last quarter 2.54b)
Debt / EBITDA = 1.87 (Net Debt 4.14b / EBITDA 2.21b)
Debt / FCF = 2.23 (Net Debt 4.14b / FCF TTM 1.85b)
Total Stockholder Equity = 3.17b (last 4 quarters mean from totalStockholderEquity)
RoA = 1.31% (Net Income 327.0m / Total Assets 24.07b)
RoE = 10.32% (Net Income TTM 327.0m / Total Stockholder Equity 3.17b)
RoCE = 22.91% (EBIT 1.61b / Capital Employed (Equity 3.17b + L.T.Debt 3.85b))
RoIC = 15.39% (NOPAT 1.27b / Invested Capital 8.25b)
WACC = 4.20% (E(3.28b)/V(10.11b) * Re(8.68%) + D(6.83b)/V(10.11b) * Rd(2.61%) * (1-Tc(0.21)))
Discount Rate = 8.68% (= CAPM, Blume Beta Adj.)
Shares Correlation 3-Years: 33.33 | Cagr: 0.03%
[DCF] Terminal Value 88.10% ; FCFF base≈1.73b ; Y1≈2.05b ; Y5≈3.21b
[DCF] Fair Price = 415.9 (EV 93.87b - Net Debt 4.14b = Equity 89.74b / Shares 215.8m; r=5.90% [WACC]; 5y FCF grow 20.13% → 2.90% )
EPS Correlation: -18.91 | EPS CAGR: -16.64% | SUE: 0.0 | # QB: 0
Revenue Correlation: 11.63 | Revenue CAGR: 3.63% | SUE: N/A | # QB: 0
EPS current Year (2026-12-31): EPS=3.44 | Chg7d=-0.019 | Chg30d=-0.019 | Revisions Net=+0 | Growth EPS=-19.4% | Growth Revenue=-6.0%
EPS next Year (2027-12-31): EPS=3.54 | Chg7d=-0.888 | Chg30d=-0.888 | Revisions Net=-1 | Growth EPS=+2.8% | Growth Revenue=-0.3%
[Analyst] Revisions Ratio: +0.00 (1 Up / 1 Down within 30d for Current Year)