(ZETA) Zeta Global Holdings - Ratings and Ratios

Zeta Global Holdings Corp (NYSE:ZETA) is a leading provider of omnichannel data-driven cloud solutions, delivering advanced consumer intelligence and marketing automation tools to enterprises worldwide. The companys Zeta Marketing Platform leverages billions of structured and unstructured data points, utilizing machine learning algorithms to predict consumer intent. This platform is supported by the industrys largest opted-in data repository, enabling precise targeting and personalized marketing across multiple channels. The Consumer Data Platform (CDP+) provides real-time identifiers and signals, consolidating disparate data sources and organizing them based on performance metrics and customer needs. Additionally, Zeta offers product suites such as the Agile Intelligence Suite, which integrates the companys data with customer-generated data to uncover actionable insights and optimize marketing campaigns. Founded in 2007, Zeta Global is headquartered in New York, New York.

From a technical perspective, ZETAs stock is currently trading at $13.40, below its 20-day SMA of $12.39 and 50-day SMA of $15.10, while also underperforming its 200-day SMA of $21.54. This indicates a bearish trend in the short to medium term. The Average True Range (ATR) of 0.96 suggests moderate volatility. On the fundamental side, Zetas market cap stands at $2.724 billion, with a forward P/E ratio of 16.37, indicating expectations of future earnings growth. The price-to-book ratio of 4.03 reflects investor confidence in the companys intangible assets and growth potential. However, the negative return on equity (-10.31%) raises concerns about profitability.

Over the next three months, ZETA is expected to face headwinds due to its current technical downtrend, with potential resistance at $15.10 (50-day SMA) and support at $12.39 (20-day SMA). Fundamental challenges include improving profitability, as evidenced by the negative ROE, while the forward P/E suggests the market is pricing in future growth. If Zeta can demonstrate progress in these areas, the stock may stabilize and potentially recover towards its 200-day SMA of $21.54. However, without significant improvements, downside risks remain, particularly if the stock breaks below its 20-day SMA.