BOSS Stock Analysis: Hugo Boss | XETRA
Apparel Manufacturing | XETRA, Germany | Market Cap: 2.616m EUR | 12M Return: -7.7% | DE000A1PHFF7 | Charts, Fundamentals & Technical Analysis
Avg Turnover: 6.88M
EPS Trend: -41.4%
Qual. Beats: 0
Rev. Trend: 0.9%
Qual. Beats: 0
Warnings
Tailwinds
No distinct edge detected
Seasonality 11.7 years of data
How good or bad each month usually is (without trend). The score below shows how much you can trust it: 0 = pure chance, >40 gets interesting and >55 is strong.
Hugo Boss AG is a German apparel company founded in 1924 and headquartered in Metzingen, Germany. It designs and sells clothing, footwear, and accessories for men and women under two core brands, BOSS and HUGO, and extends its reach through licensed product categories including fragrances, eyewear, and watches. The company also produces sportswear for tennis, padel, gym, running, ski, golf, equestrian, and swimming.
The business operates an omnichannel distribution model spanning freestanding stores, shop-in-shops, factory outlets, multi-brand retail partners, franchise locations, and online channels. Hugo Boss is classified within the Apparel, Accessories & Luxury Goods sub-industry of the Consumer Discretionary sector, a segment where brand equity and global retail presence are key competitive drivers. The use of licensing for non-core categories like fragrances and eyewear is a common practice in the sector, allowing brands to monetize their identity without directly manufacturing those product lines.
- China luxury demand recovery accelerates Asia sales growth
- Direct-to-consumer expansion lifts operating margins
- Sportswear and licensed products diversify revenue base
| Net Income: 217.5m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.18 > 0.02 and ΔFCF/TA 5.33 > 1.0 |
| NWC/Revenue: 18.21% < 20% (prev 14.42%; Δ 3.79% < -1%) |
| CFO/TA 0.21 > 3% & CFO 743.8m > Net Income 217.5m |
| Net Debt (1.59b) to EBITDA (700.6m): 2.27 < 3 |
| Current Ratio: 1.77 > 1.5 & < 3 |
| Outstanding Shares: last quarter (69.0m) vs 12m ago 0.0% < -2% |
| Gross Margin: 62.17% > 18% (prev 61.73%; Δ 0.44% > 0.5%) |
| Asset Turnover: 114.2% > 50% (prev 118.4%; Δ -4.23% > 0%) |
| Interest Coverage Ratio: 7.16 > 6 (EBIT TTM 342.8m / Interest Expense TTM 47.9m) |
| A: 0.21 (Total Current Assets 1.71b - Total Current Liabilities 968.0m) / Total Assets 3.53b |
| B: 0.42 (Retained Earnings 1.49b / Total Assets 3.53b) |
| C: 0.10 (EBIT TTM 342.8m / Avg Total Assets 3.57b) |
| D: 0.85 (Book Value of Equity 1.61b / Total Liabilities 1.90b) |
| Altman-Z'' = 4.29 = AA |
| DSRI: 0.93 (Receivables 289.0m/325.0m, Revenue 4.08b/4.28b) |
| GMI: 0.99 (GM 61.73% / 62.17%) |
| AQI: 1.13 (AQ_t 0.12 / AQ_t-1 0.11) |
| SGI: 0.95 (Revenue 4.08b / 4.28b) |
| TATA: -0.15 (NI 217.5m - CFO 743.8m) / TA 3.53b) |
| Beneish M = -3.06 (Cap -4..+1) = AA |
As of October 13, 2026, the stock is trading at EUR 37.97 with a total of 121,218 shares traded. Over the past week, the price has changed by +0.32%, over one month by -0.73%, over three months by +0.03% and over the past year by -7.65%.
Current recommended Stop Loss: 37.60 (which is 1% or 1.5 ATR below the current price).
Hugo Boss has no consensus analysts rating.
P/E Trailing = 12.0317
P/E Forward = 9.9602
P/S = 0.6411
P/B = 1.6387
P/EG = 3.2766
Revenue TTM = 4.08b EUR
EBIT TTM = 342.8m EUR
EBITDA TTM = 700.6m EUR
Long Term Debt = 145.0m EUR (from longTermDebt, last quarter)
Short Term Debt = 217.0m EUR (from shortTermDebt, last quarter)
Debt = 1.86b EUR (from shortLongTermDebtTotal, last quarter) + Leases 840.0m
Net Debt = 1.59b EUR (calculated: Debt 1.86b - CCE 268.0m)
Enterprise Value = 4.21b EUR (2.62b + Debt 1.86b - CCE 268.0m)
Interest Coverage Ratio = 7.16 (Ebit TTM 342.8m / Interest Expense TTM 47.9m)
EV/FCF = 6.80x (Enterprise Value 4.21b / FCF TTM 618.8m)
FCF Yield = 14.71% (FCF TTM 618.8m / Enterprise Value 4.21b)
FCF Margin = 15.17% (FCF TTM 618.8m / Revenue TTM 4.08b)
Net Margin = 5.33% (Net Income TTM 217.5m / Revenue TTM 4.08b)
Gross Margin = 62.17% ((Revenue TTM 4.08b - Cost of Revenue TTM 1.54b) / Revenue TTM)
Gross Margin QoQ = 64.86% (prev 62.43%)
Tobins Q-Ratio = 1.19 (Enterprise Value 4.21b / Total Assets 3.53b)
Interest Expense / Debt = 2.58% (Interest Expense 47.9m / Debt 1.86b)
Taxrate = 24.19% (71.6m / 295.9m)
NOPAT = 259.8m (EBIT 342.8m * (1 - 24.19%))
Current Ratio = 1.77 (Total Current Assets 1.71b / Total Current Liabilities 968.0m)
Debt / Equity = 1.15 (Debt 1.86b / totalStockholderEquity, last quarter 1.61b)
Debt / EBITDA = 2.27 (Net Debt 1.59b / EBITDA 700.6m)
Debt / FCF = 2.57 (Net Debt 1.59b / FCF TTM 618.8m)
Total Stockholder Equity = 1.55b (last 4 quarters mean from totalStockholderEquity)
RoA = 6.09% (Net Income 217.5m / Total Assets 3.53b)
RoE = 14.07% (Net Income TTM 217.5m / Total Stockholder Equity 1.55b)
RoCE = 20.28% (EBIT 342.8m / Capital Employed (Equity 1.55b + L.T.Debt 145.0m))
RoIC = 10.08% (NOPAT 259.8m / Invested Capital 2.58b)
WACC = 5.44% (E(2.62b)/V(4.47b) * Re(7.91%) + D(1.86b)/V(4.47b) * Rd(2.58%) * (1-Tc(0.24)))
Discount Rate = 7.91% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 28.56 | Cagr: 0.00%
[DCF] Terminal Value 77.97% ; FCFF base≈547.4m ; Y1≈627.5m ; Y5≈923.5m
[DCF] Fair Price = 178.3 (EV 13.9b - Net Debt 1.59b = Equity 12.3b / Shares 69.0m; r=8.35% [WACC [floored]]; 5y FCF grow 15.0% → 2.50% )
EPS Correlation: -41.42 | EPS CAGR: -3.46% | SUE: 0.39 | # QB: 0
Revenue Correlation: 0.87 | Revenue CAGR: 0.02% | SUE: -0.07 | # QB: 0
EPS current Quarter (2026-09-30): EPS=0.64 | Chg30d=-2.32% | Revisions=-40% | Analysts=2
EPS current Year (2026-12-31): EPS=2.65 | Chg30d=-0.65% | Revisions=-25% | GrowthEPS=-26.5% | GrowthRev=-8.6%
EPS next Year (2027-12-31): EPS=3.22 | Chg30d=-1.24% | Revisions=-25% | GrowthEPS=+21.3% | GrowthRev=+2.9%
[Analyst] Revisions Ratio: -57% (up=0, down=4)