(SAX) Ströer SE & Co. KGaA - Overview
Sector: Communication Services | Industry: Advertising Agencies | Exchange: XETRA (Germany) | Market Cap: 2.097m EUR | Total Return: -23% in 12m
Avg Turnover: 5.68M
EPS Trend: -28.3%
Qual. Beats: 0
Rev. Trend: 92.5%
Qual. Beats: 1
Warnings
Altman Z'' -0.63 < 1.0 - financial distress zone
Tailwinds
No distinct edge detected
Ströer SE & Co. KGaA is a Cologne-based media organization specializing in out-of-home (OOH) and digital advertising. The company operates a multi-channel business model divided into OOH Media, Digital & Dialog Media, and DaaS & E-Commerce segments. Its portfolio ranges from traditional analog poster displays and public transport advertising to high-growth digital assets, including the news portal t-online.de and the data platform Statista.
The company leverages a diversified revenue stream by integrating marketing services with direct-to-consumer businesses, such as the cosmetics brand M. Asam. In the German advertising sector, OOH providers are increasingly transitioning from static paper billboards to digital screens, which allow for programmatic ad buying and higher inventory turnover. This structural shift towards Digital Out-of-Home (DOOH) typically commands higher margins due to reduced physical maintenance and flexible scheduling.
Beyond its core advertising infrastructure, Ströer maintains a significant presence in the Dialog marketing space through telesales and field sales services. Investors looking for deeper valuation metrics should explore the comprehensive data available on ValueRay. The firms inclusion of Statista also positions it as a key provider of market intelligence and consumer data analytics globally.
- German advertising market recovery drives core OOH media revenue growth
- Digital Out-of-Home expansion improves profit margins through automated programmatic sales
- Statista data segment growth increases recurring high-margin subscription revenue
- Consumer spending volatility impacts M. Asam e-commerce and retail sales performance
- Rising energy and labor costs pressure operational margins in physical media networks
| Net Income: 124.4m TTM > 0 and > 6% of Revenue |
| FCF/TA: 0.12 > 0.02 and ΔFCF/TA -0.38 > 1.0 |
| NWC/Revenue: -13.24% < 20% (prev -18.02%; Δ 4.78% < -1%) |
| CFO/TA 0.16 > 3% & CFO 435.7m > Net Income 124.4m |
| Net Debt (2.47b) to EBITDA (563.6m): 4.39 < 3 |
| Current Ratio: 0.61 > 1.5 & < 3 |
| Outstanding Shares: last quarter (55.8m) vs 12m ago -0.02% < -2% |
| Gross Margin: 42.36% > 18% (prev 0.44%; Δ 4.19k% > 0.5%) |
| Asset Turnover: 74.35% > 50% (prev 72.99%; Δ 1.36% > 0%) |
| Interest Coverage Ratio: 3.51 > 6 (EBITDA TTM 563.6m / Interest Expense TTM 65.8m) |
| A: -0.10 (Total Current Assets 431.3m - Total Current Liabilities 708.8m) / Total Assets 2.80b |
| B: -0.12 (Retained Earnings -340.3m / Total Assets 2.80b) |
| C: 0.08 (EBIT TTM 230.8m / Avg Total Assets 2.82b) |
| D: -0.13 (Book Value of Equity -289.1m / Total Liabilities 2.31b) |
| Altman-Z'' = -0.63 = B |
| DSRI: 1.07 (Receivables 245.0m/226.4m, Revenue 2.10b/2.07b) |
| GMI: 1.04 (GM 42.36% / 43.94%) |
| AQI: 1.00 (AQ_t 0.44 / AQ_t-1 0.44) |
| SGI: 1.01 (Revenue 2.10b / 2.07b) |
| TATA: -0.11 (NI 124.4m - CFO 435.7m) / TA 2.80b) |
| Beneish M = -3.04 (Cap -4..+1) = AA |
As of May 30, 2026, the stock is trading at EUR 37.76 with a total of 192,089 shares traded.
Over the past week, the price has changed by +0.69%,
over one month by +1.78%,
over three months by +9.13% and
over the past year by -23.04%.
Ströer SE & Co. KGaA has no consensus analysts rating.
P/E Trailing = 17.0136
P/E Forward = 14.9701
P/S = 1.001
P/B = 4.4173
P/EG = 15.9812
Revenue TTM = 2.10b EUR
EBIT TTM = 230.8m EUR
EBITDA TTM = 563.6m EUR
Long Term Debt = 880.1m EUR (from longTermDebt, last fiscal year)
Short Term Debt = 277.8m EUR (from shortTermDebt, last quarter)
Debt = 2.55b EUR (from shortLongTermDebtTotal, last quarter) + Leases 781.0m
Net Debt = 2.47b EUR (calculated: Debt 2.55b - CCE 74.5m)
Enterprise Value = 4.57b EUR (2.10b + Debt 2.55b - CCE 74.5m)
Interest Coverage Ratio = 3.51 (Ebit TTM 230.8m / Interest Expense TTM 65.8m)
EV/FCF = 13.40x (Enterprise Value 4.57b / FCF TTM 341.0m)
FCF Yield = 7.46% (FCF TTM 341.0m / Enterprise Value 4.57b)
FCF Margin = 16.27% (FCF TTM 341.0m / Revenue TTM 2.10b)
Net Margin = 5.94% (Net Income TTM 124.4m / Revenue TTM 2.10b)
Gross Margin = 42.36% ((Revenue TTM 2.10b - Cost of Revenue TTM 1.21b) / Revenue TTM)
Gross Margin QoQ = 39.18% (prev 44.70%)
Tobins Q-Ratio = 1.63 (Enterprise Value 4.57b / Total Assets 2.80b)
Interest Expense / Debt = 2.58% (Interest Expense 65.8m / Debt 2.55b)
Taxrate = 29.91% (3.77m / 12.6m)
NOPAT = 161.7m (EBIT 230.8m * (1 - 29.91%))
Current Ratio = 0.61 (Total Current Assets 431.3m / Total Current Liabilities 708.8m)
Debt / Equity = 5.29 (Debt 2.55b / totalStockholderEquity, last quarter 481.9m)
Debt / EBITDA = 4.39 (Net Debt 2.47b / EBITDA 563.6m)
Debt / FCF = 7.25 (Net Debt 2.47b / FCF TTM 341.0m)
Total Stockholder Equity = 435.5m (last 4 quarters mean from totalStockholderEquity)
RoA = 4.41% (Net Income 124.4m / Total Assets 2.80b)
RoE = 16.04% (Net Income TTM 124.4m / Total Stockholder Equity 775.8m)
RoCE = 13.94% (EBIT 230.8m / Capital Employed (Equity 775.8m + L.T.Debt 880.1m))
RoIC = 6.82% (NOPAT 161.7m / Invested Capital 2.37b)
WACC = 4.56% (E(2.10b)/V(4.64b) * Re(7.90%) + D(2.55b)/V(4.64b) * Rd(2.58%) * (1-Tc(0.30)))
Discount Rate = 7.90% (= CAPM, Blume Beta Adj.)
Shares (quarterly) Correlation: 48.37 | Cagr: 0.11%
[DCF] Terminal Value 74.86% ; FCFF base≈346.9m ; Y1≈336.3m ; Y5≈332.0m
[DCF] Fair Price = 48.95 (EV 5.20b - Net Debt 2.47b = Equity 2.73b / Shares 55.8m; r=8.35% [WACC [floored]]; 5y FCF grow -4.14% → 2.50% )
EPS Correlation: -28.31 | EPS CAGR: -1.65% | SUE: -0.59 | # QB: 0
Revenue Correlation: 92.47 | Revenue CAGR: 4.70% | SUE: 2.22 | # QB: 1
EPS current Quarter (2026-06-30): EPS=0.58 | Chg30d=-9.38% | Revisions=+20% | Analysts=1
EPS next Quarter (2026-09-30): EPS=0.57 | Chg30d=-13.64% | Revisions=-20% | Analysts=1
EPS current Year (2026-12-31): EPS=2.83 | Chg30d=-0.72% | Revisions=+33% | GrowthEPS=+4.7% | GrowthRev=+4.2%
EPS next Year (2027-12-31): EPS=3.55 | Chg30d=+1.78% | Revisions=+60% | GrowthEPS=+25.4% | GrowthRev=+4.1%
[Analyst] Revisions Ratio: +60%